eBeanstalk introduces unique new strategy for selecting kids` toys

Released on: February 22, 2008, 5:06 am

Press Release Author: Brian J. Gordon

Industry: Education

Press Release Summary: eBeanstalk is a place where gift-givers can buy
expert-selected newborn toys, baby toys, toddler toys and toys for preschoolers.

Press Release Body: For the business and trade press

Norwalk, CT, February 7, 2008

Online toys merchant eBeanstalk's novel approach ensures children get access to the
right toys at the right time.

A retailer dedicated to finding and providing the best learning and educational toys
from around the world for kids, eBeanstalk.com recently announced a unique approach
to buying toys wherein toys are expertly matched to a child's stage of development.
While all their toys are expert-selected, eBeanstalk's Gift Series of toys mean that
every three months during the gift year, a new toy that is exactly matched to the
child's stage of development shows up at the doorstep.

Commenting on the series, eBeanstalk's Keri Dempsey said, "eBeanstalk makes giving
great educational and learning toys easy." She explained that the eBeanstalk Gift
Series is a selection of four learning toys delivered at the appropriate
developmental age over a 12-month period. Gift-givers can rest easy knowing that the
gifts have been selected by a team of experts (comprising of six child developmental
specialists and a "mother board" of 700 US-based moms) after sorting through 10,000
toys from all over the world.

Each gift is accompanied by an eBeanstalk instruction card describing why the toy
was chosen, the skills it helps to develop and how a parent and child can play with
it together. The gifts are shipped in attractive eBeanstalk boxes with "beanstalk
wrapping tape" that children love to play with, so that no gift wrapping is
necessary. The eBeanstalk website has been designed to ensure ease of use: customers
just need to click on the appropriate age category to be presented with an array of
toys carefully selected for that age group. Alternatively, buyers may choose to
build their own gift series by picking gifts from the website's vast range.

Web Site: http://www.ebeanstalk.com

Contact Details: Name: Brian J. Gordon

contact title: Manager
email: bgordon@ebeanstalk.com

50 Water Street
Norwalk, CT 06854
Phone: 203-854-9600
fax number: 203 854 5590

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