Be green,
go yellow – popcorn packaging for shop display products
from Displaysense
Released
on: March 20, 2008, 8:57 am
Press
Release Author: Displaysense
Ltd.
Industry:
Retail
Press
Release Summary: What flavour would you like your packaging? Sweetened
or salted? This soon could be the question asked by Displaysense
while they test popcorn packaging as a more environmentally friendly
packaging solution for their display products.
Press
Release Body: Displaysense package and deliver
hundreds of customer orders each day, with products ranging from
display busts right through to card
holders. For sometime the company has been on a search for a
greener and more environmentally friendly packaging solution to
reduce waste and reduce their carbon footprint. At present Displaysense
use recycled paper within the majority of their packaging, but is
now attempting the next step in environmentally friendly packaging
in the shape of popcorn.
Currently,
the most common types of materials used in packaging are paper,
cardboard, plastic and steel, of which approximately 70% in total
is recycled. Popcorn however is an innovative idea that is not only
totally recyclable, but also reduces CO2 emissions created during
transport. Due to the difference in weight between shredded paper
and popcorn, it takes 10% less energy to transport, which not only
lowers emissions but also with spiralling fuel costs, saves money.
Steve
Whittle, the marketing manager of Displaysense commented
by saying, “We are not the first company to trial popcorn
as packaging, but what surprises me is why this green solution is
not used on a widespread scale”. He continued by suggesting,
“All companies should consider popcorn packaging, as not
only does it save in transport emissions, but it is also fully biodegradable;
an extra benefit to any of our green fingered customers who have
a compost heap”. Whether transporting display
stands or poster frames, popcorn, it seems, is an economic and
environmentally friendly packaging solution for Displaysense
and their customers.
Packaging
waste is a very visible issue in the UK, with approximately 5 million
tonnes of industrial packaging waste produced and sent to landfill
every year which is an 800,000 tonne increase on figures released
in 2001. More often than not, companies that package products such
as brochure
holders or Easter eggs will encase the product with two if not
three layers of packaging which can create a void space between
the product and the packaging which is a waste of materials and
an abuse of the environment.
From
Display
cabinets to electronic equipment, popcorn packaging is a brilliant
and green way of transporting products safely and may feature throughout
all packaging at Displaysense. With these changes
in mind to their packaging procedures, it looks as if Displaysense
will be able to continue to offer a “sweet” service
to their customers whilst making less of a carbon footprint on the
environment.
About
Displaysense
Displaysense was established in September of 1978
as a manufacturer of quality point of sale displays. They have a
wealth of experience in design and manufacturing and have been able
to develop their ever growing standard range of over 1500 displays.
The range is now hugely diverse including brochure, poster and leaflet
displays, display
cabinets, window mannequins, modular shelving units, exhibition
displays and general display boxes and trays.
Displaysense
works with a large range of clients including, retailers (multiple
and independent), blue chip corporate clients, cafés, bars,
restaurants and night clubs, shop and office fitters, marketing
and promotions companies, designers and architects, product distributors,
exhibition contractors and exhibitors, printers, councils and NHS
trusts, charities, schools and universities.
Displaysense
is a one-stop-shop for retail display products and all shop display,
catering display and exhibition display requirements.
Web
Site: http://www.displaysense.co.uk/
Contact
Details: Displaysense press contact:
Steve Whittle
Displaysense Ltd
Unit 5
Raynham Close
Bishop's Stortford
Hertfordshire
UK
CM23 5PJ
0845 200 8139
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