Magma Expanding China Operations, Launching University Program

Released on: June 23, 2008, 11:07 pm

Press Release Author: PR HUB

Industry: Semiconductors

Press Release Summary: Bangalore, India, June 23, 2008 - Magma Design Automation
Inc. (Nasdaq: LAVA), a provider of chip design software, announced that Chief
Executive Officer Rajeev Madhavan will preside over openings of the company's new
offices in Beijing and Shanghai, the latest developments in Magma's efforts to build
world-class operations in China. With today's opening ceremonies the company adds
18,000 square feet of office space in Beijing and Shanghai, an increase of nearly
140 percent. This expansion will allow Magma to continue to build its analog and
digital IC design research and development (R&D) team and to provide local customers
with enhanced support. The company has also launched a university program.

Press Release Body:
"Driven by computing and consumer electronics demand, the Chinese semiconductor
market is projected to surpass $28 billion in 2011," said Rajeev Madhavan, CEO of
Magma. "Doing business here requires an understanding of the dynamic characteristics
of the Chinese market, the role of the government and the differences in business
practices. By growing our operations here, providing leading-edge technology,
leveraging the growing pool of talented EDA and IC engineers, increasing our local
support and strengthening key relationships, Magma will demonstrate its commitment
to facilitating this growth."

Magma established its first Beijing facility in 2003 and added offices in Shanghai
and Shenzhen. Magma China continues to recruit the best engineering talent for its
R&D team, which is expected to play an important role in the development of the
company's digital design implementation and analog and custom design software. Sarah
Xu Ph.D. was appointed to the role of managing director of Magma China, is tasked
with increasing internal operational efficiency, and will act as the primary liaison
to universities and intellectual property and electronic design automation (EDA)

Two-Pronged University Program to Grow Talent Pool and Foster Semiconductor Research
Magma also announced today a two-pronged strategy for working with local
universities to grow engineering talent pool and foster research. One aspect of the
strategy is providing professors with course material, software and dedicated
support for training students to use the Magma software. Additionally, Magma will
contribute to China's leading design automation research labs.

"To continue developing its semiconductor ecosystem, China is putting strong
emphasis on engineering education and software development," Xu said. "We are
pleased to support these efforts by working with local universities to train
engineers on Magma's advanced EDA software and contribute to important research."

"The Graduate University of the Chinese Academy of Sciences is very excited to be
launching its first VLSI CAD course this fall. Magma has provided our professors
with course material and has trained them to use Magma's software," said Ying Wang,
executive dean of the Graduate University of the Chinese Academy of Sciences. "This
close collaboration with Magma will enable us to teach our students how to design
advanced ICs using cutting edge software, skills that will be important to
furthering their career."

"We've worked closely with Magma in a number of areas including an internship
program and joint research program," said Yici Cai, professor at Tsinghua University
Computer Science Department. "With this successful collaboration as a foundation, we
look forward to extending our relationship through the formal university program."

"Magma is an extremely valuable partner," said Xuan Zeng, vice dean of the School of
Microelectronics at Fudan University. "Many of our graduate students have joined
Magma's Shanghai R&D team. Recently the company also agreed to fund Fudan
University's EDA research program and I am confident that this will yield important
advances in electronic design automation."

For more information about Magma China's university program, call the Magma office
in Beijing at 86-10-8260-7060.

About Magma
Magma\'s software for designing integrated circuits (ICs) is used to create complex,
high-performance chips required in cellular telephones, electronic games, WiFi, MP3
players, DVD/digital video, networking, automotive electronics and other electronic
applications. Magma\'s EDA software for IC implementation, analysis, physical
verification, circuit simulation and characterization is recognized as embodying the
best in semiconductor technology, enabling the world\'s top chip companies to \"Design
Ahead of the Curve\"T while reducing design time and costs. Magma is headquartered in
San Jose, Calif., with offices around the world. Magma\'s stock trades on Nasdaq
under the ticker symbol LAVA. Visit Magma Design Automation on the Web at or

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