Coast launches Virtual Shopping Service
Released
on: November 25, 2008, 9:23 am
Press
Release Author: Coast
Industry:
Consumer
Services
Press
Release Summary: Coast launches Fitting Room by Coast, a virtual
shopping service available exclusively online
Press
Release Body: Coast, one of the UK's leading
women's occasion wear retailers, has launched a brand new virtual
shopping service called "Fitting Room by Coast"
available online at the brand's new transactional website.
The
new service includes the new Coast
Stores Fitting Room, a virtual shopping tool which
enables the user to choose pieces and accessories and style them
together to create outfits for any occasion, all with the click
of a mouse.
The
Fitting Room features the world's first group shop facility that
enables users to share and discuss outfits and shop with friends,
using an instant messaging service in the customer's own assigned
virtual fitting room.
Whether
users are a group of friends shopping for a party or a bride planning
bridesmaid dresses for a wedding, Coast
Stores new group shop feature will enable customers
to meet with friends to discuss outfit options, all from in front
of their computers.
The
easy to navigate Coast website offers all the
services of a premium e-tailer, such as numerous product images
shot at different angles and a zoom facility enabling users to
see close ups of fabrics and details.
As
occasion wear specialists, Coast's approach is
to give all products an unrivalled attention to detail. From beautiful
in house designs that the brand creates, to the service and environment
of the stores, the Coast philosophy is to make
the shopping experience a special and trouble free process, a
fact supported by the new virtual Coast
Fitting Room.
The
Fitting Room is live at www.coast-stores.com
now.
About
Coast:
Since being founded in 1996, Coast has become a leader in women's
occasion wear, dedicated to creating and providing beautifully
designed, quality garments for the special times in customers'
life. Coast collections have won several prestigious awards from
the UK fashion industry including being named winner of Best Premium
Collection at the Ariel Fashion Awards 2006 and the Winner of
Best Premium Collection at the LK Today High Street Fashion Awards
2007. Coast was also the Official Women’s Stylist for the
2007 BAFTA Television Awards.
With
52 stand-alone stores and 185 concessions in the UK and Ireland
and 60 worldwide, the Coast journey has taken an exciting new
step with the launch of the company's transactional website –
another wonderful way to browse and enjoy the very latest Coast
collections.
Web
Site: http://www.coast-stores.com/
Contact
Details: Coast PR Contact:
Anna Martin
Lee Publicity
88 Islington High Street
London
N1 8EG
0207 359 2288
