NovuScript Re-branded as American Dictation
on: November 14, 2008, 7:59 am
Release Author: American
Release Summary: NovuScript, the leading national retailer of
digital dictation, transcription and speech recognition solutions
has changed to American Dictation Corporation.
Release Body: CARLSBAD
-- NovuScript, a Carlsbad, California-based national
on-line retailer of digital dictation, transcription and speech
recognition solutions is now American Dictation Corporation
as of October 20, 2008. Bret Williams, President and CEO of American
Dictation explained the change, "Given the fact
that we have almost 6,000 customers in all 50 states and all U.S.
territories, we felt that the company name and marketing efforts
should better reflect the scope of our market."
was formed in 2004 as a provider of a Web-based, secure file transfer
service for medical transcriptionists. "Very soon we discovered
that the digital dictation and transcription
market was being grossly under-serviced in terms of on-line offerings
and technical expertise," said Williams. "Once we began
marketing digital recorders, transcription
equipment and voice-to-print software,
we quickly rose to the top of the field." However, explained
Williams, the name "NovuScript" became less indicative
of the company's offerings. American Dictation
is a certified dealer of Olympus, Philips
and Grundig professional products, as well as
a Gold Certified Partner for the Dragon NaturallySpeaking
line of speech recognition products from Nuance.
and currently operated as a home-based operation in the La Costa
area of south Carlsbad, American Dictation is
a family affair. Cyndi Williams, Bret's wife of 28 years, is the
operational manager of the company, while Nick, their second of
three sons, is a technical support engineer. "As Web engineers
since 1995, we wanted to apply our knowledge of on-line e-commerce
to a niche industry," said Cyndi Williams. "It's been
our good fortune to be able to work out of our home, yet help
so many people discover the benefits and efficiencies of today's
digital dictation technology."
Dictation ships their products from four different distribution
centers, located in Phoenix, Detroit, Atlanta and Palm Beach,
Florida. By drop-shipping products, American Dictation
is able to keep inventory costs very low while still being able
to provide same-day shipping to their customers. "We supply
some of the largest hospitals and law firms in the USA, as well
as individuals, small firms and home-based transcriptionists."
American Dictation Corporation also provides
complete technical support via remote computer access. Said Nick
Williams, "we can quickly connect to any customer's computer
and help them solve technical issues immediately rather than depending
on expensive on-site visits." Remote technical support further
enables American Dictation to serve customers
far beyond the Carlsbad area. "We've been fortunate to provide
products and support to a widely diverse clientele that includes
the FBI, State Department, state and local governments, schools,
universities, as well as thousands in the private sector."
Williams said that revenues for 2008, despite economic concerns,
should still exceed those of 2007. "We have to continue working
to reach our target market," he commented, "That's one
reason we spent several months and thousands of dollars re-branding
new American Dictation Web site can be found at www.AmericanDictation.com.
Details: American Dictation Corporation
7446 Trigo Ln
Carlsbad, CA 92009