“The Doctors” Star Sports New, High Performance Lab
Coats Designed by Medelita
on: December 17, 2008, 6:31 am
Release Author: Lara Manchik
Release Summary: Medelita’s breakthrough performance lab
coat works overtime on the new medical TV show set
Release Body: San Clemente, Calif., December 15, 2008 - MedelitaT,
maker of breakthrough medical apparel for female clinicians, announced
today that Dr. Lisa Masterson of the CBS television show, "The
Doctors" wears a new, high performance lab coat
designed by Medelita. Specializing in obstetrics and gynecology,
Dr. Masterson is one of four distinguished physicians who discuss
various health related topics and answer questions from viewers.
The new television show, which debuted in September, 2008, is
produced by Stage 29 Productions and distributed by CBS Television
Distribution. Jay McGraw, Carla Pennington and Dr. Phil McGraw
are executive producers.
Medelita lab coat was chosen for it’s aesthetic appeal as
well as for its performance during long days on the set,”
said Amanda Linton, “The Doctors” costumer.
“A medical environment is where uniforms are really road-tested,
but in television, it’s all about the style and that’s
where the Medelita lab coat meets both criteria.”
addition to her regular appearances on “The Doctors,”
Masterson is on staff at Los Angeles’ Cedars-Sinai Medical
Center and maintains a private practice in Santa Monica. The telegenic
doctor can be seen regularly on the syndicated series along with
three other physicians: Dr. Travis Stork, who was ABC’s
“The Bachelor” in Paris; Plastic Surgeon Dr. Andrew
Ordon; and Pediatrician Dr. Jim Sears, of the renowned Sears family
lab coat used on the set of “The Doctors”
is designed by Medelita, a uniform company, founded
by a practicing physician assistant, that specializes in high-end
scrubs and lab coats for female clinicians — physicians,
physician assistants, and nurse practitioners. Made of high tech
fabrics that possess a breakthrough combination of properties,
the Medelita lab coat is designed to repel fluids and retards
wrinkles. Exposure to heat from an iron or dryer recharges the
fabric’s stain fighting ability.
are flattered that our lab coat is worn by Dr.
Masterson on the show," said Medelita Founder Lara
Manchik. "Masterson is the epitome of a high achieving
female healthcare professional - exactly the person for whom I
developed Medelita's line of high performance lab coats and scrubs.
As a doctor, she has experience and qualifications and, as a TV
personality, she will be judged equally on presentation and credentials."
philosophy behind the development of Medelita
was, and continues to be, a desire to create a uniform that aptly
reflects the enormous strides that female clinicians have made
in their profession, and the high standards to which they hold
themselves. As an emergency room physician assistant, Manchik’s
own experiences convinced her that the frumpy unisex garb of past
failed to convey clinical competence and professionalism. She
left healthcare and created Medelita as a departure from the boxy
doctor’s lab coats – made for the male figure and
representative of a time when men dominated all clinical fields
Made from high-denier, 100-percent
brushed cotton, high performance fabrics.
Medelita lab coats are designed specifically for women with a
focus on fit and function. The tailored lab coat has a feminine
shape with a rounded collar, hidden inside pocket, traditional
side slits, and French finish inside seams. The fluid-resistant
Medelita lab coat is available in sizes 0 to 20, with optional
addition to high quality lab coats, Medelita provides a line of
performance women's healthcare apparel, including clinician scrubs
and nursing scrubs, which are available for purchase at www.medelita.com.
From the creative team behind the long-running hit series “Dr.
Phil,” “The Doctors,” does for health care what
“Dr. Phil” has done for down-to-earth discussions
of emotional and psychological issues. The series’ experts,
ER physician (and former ABC “Bachelor” in Paris)
Dr. Travis Stork, obstetrician and gynecologist Dr. Lisa Masterson,
plastic surgeon and reconstructive surgery expert Dr. Andrew Ordon
and pediatrician Dr. James Sears, focus on the compelling, real-life
experiences of the show’s guests and then weigh in, disseminating
valuable information about health, medical care and drugs in a
compelling, informal, easy-to-understand and entertaining format.
“The Doctors,” taped in front of a live audience in
Hollywood, is produced by Stage 29 Productions and distributed
by CBS Television Distribution. Jay McGraw, Carla Pennington and
Dr. Phil McGraw are executive producers.
Medelita has one purpose: to reinvent the way women of all healthcare
professions present themselves at work by offering the highest
quality, best fitting, and most comfortable medical apparel available,
including lab coats, women's scrubs and nursing scrubs. Medelita
caters to professional women who want their uniforms to embody
the poise and confidence already displayed from within. For more
information, visit our website at http://www.medelita.com
or call (877) 987-7979.