Online People Search Company Sending Out the Right Message
on: May 7, 2009, 9:53 am
private customers will receive a new look newsletter from the
online people search website this
month, as a result of a revamped email marketing campaign. The
online tracing facility has enjoyed continued growth since the
website launched in 2004, with approximately 10,000 trace and
address search requests
performed every day.
company has helped to reunite thousands of families and friends,
many of whom may not have had contact for several decades; a large
proportion are found instantly through a simple electoral
roll search. Tracesmart has simplified the tracing process,
taking the hassle away from family researching, which can quite
often be daunting for new users.
customer service team here at Tracesmart assist visitors with
different enquires ranging from an in-depth trace to a straightforward
postcode search," Sarah
Lawrence, Tracesmart's Customer Service Manager explained. "We
hope this new look newsletter will stimulate many customers who
may have abandoned their people search, to come back and try again,
after all, our database is updated every day."
new look email, which will be distributed to all subscribers,
includes news stories and tracing tips to help individuals conduct
a successful people search. The ever changing facets of marketing
practices have seen a shift in the way companies communicate with
their customers. Tracesmart has implemented many of the
industry standards with the aim of attracting new visitors and
increasing the popularity of family tracing.
historically corresponded with customers both through the post
and via email, but are reducing the use of surface mail wherever
possible. The people search specialists are eager to meet green
guidelines and reduce their carbon footprint in line with government
targets. "Tracesmart are working closely with 'E-shot', an email
marketing company, ensuring correct procedures are implemented
and employed,' commented Owen Roberts, Tracesmart's Communications
Manager. "They have over ten years e-marketing experience, and
we are confident that Tracesmart will benefit enormously from
this new campaign."
Lawrence boasts over 17 years experience in the field of customer
services and satisfaction. In her role at Tracesmart Consumer
she ensures the smooth day to day running of the customer
Roberts has worked in the creative, advertising and communications
industries for over 25 years and is the voice of Tracesmart.
Heading up the communications team, he raises public awareness
of the company through various media driven PR campaigns.
Ltd - Since the launch of its website in 2004, Tracesmart
Ltd has established itself as one of the UK's leading providers
of online people tracing tools. www.tracesmart.co.uk
combines state of the art search technology with an extensive
collection of consumer data, providing one of the most powerful
and successful systems to trace people.
Owen Roberts Ė Communications Manager
- 2 Sovereign
02920 474 114