Gamestation Claiming Online Customer's Souls
Released
on: April 02, 2010, 12:09 am
Author:
Gamestation
Industry:
Entertainment
Research from high-street retailer Gamestation has discovered
that more than 88% of the British public do not read the terms and
conditions of a website before they make a purchase online.
As a result of the research, Gamestation has announced that on April 1st, in a test
of its customers, it will include a clause in the terms and conditions stating that
the customer grants the retailer the right to 'claim their immortal soul'. The
online customer will be offered the opportunity to opt out of forgoing their soul by
ticking a box in the small print. As a reward for their vigilance, they will receive
a £5 discount voucher and entry into an online competition.
For those individuals who offer the right to their soul to Gamestation, the retailer
will subsequently e-mail the customer nullifying any claim on their soul with a
gentle reminder that the devil is in the detail and to always read the terms and
conditions. Gamestation will remind customers that not all websites are as
trustworthy as theirs, along with a £5 voucher as a gesture of good will.
The amount of unsuspecting souls that have been acquired by Gamestation will be
unknown until 4.30pm on 1st April. However, Steve Wind-Mozley, General Manager of
Online for Gamestation said:
"Based on an average days trading, we expect to acquire hundreds of souls as
customers continually ignore the small print."
- ENDS -
For further press information, please contact:
About Gamestation
Gamestation, part of Game Group Plc., is the UK's fastest growing computer and
video games retailer. Together with online
shopping services, Gamestation aims to be the destination of choice for the
hard-core gamer. Gamestation's extensive range includes all the latest pc games, Blu-Rays and HD DVDs for next
generation platforms such as Xbox 360, Playstation 3 (PS3), Nintendo Wii, Playstation
2 (PS2) and PC, as well as hand held formats like PSP, UMD and Nintendo DS. Gamestation
also has a massive selection of used and pre-owned games, plus iPods, gaming
accessories, strategy guides, clothing, trading cards and much more. Further
corporate information can be obtained by logging onto either the Gamegroup plc
website, or the Gamestation online store.
PR Contact:
Nick Braund
PHA Media
Hammer House
117 Wardour Street
London
W1F 0UN
+44 (0) 207 0251 378
www.gamestation.co.uk
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