Seeks To Fashion A Change On UK High Streets
on: June 30, 2010, 9:01 am
has launched a new fashion section on their website aimed at making Britain's
clothing stores more appealing.
in the retail and exhibition display markets, Displaysense is one of the UK’s
leading suppliers of mannequins
hangers and is looking to help shop owners across the country recapture
their customer base, post recession.
the new fashion display range on board, it is hoped that clothing retailers
of all sizes can encourage customers to come in off the high street and part
with their hard earned cash.
businesses in particular can benefit enormously by revamping and upgrading their
shop window and shop floor displays to create a more engaging product showcase
and provide customers with a more pleasant shopping experience.
to Retail Week, online sales of clothes increased by a massive 32% in May, a
sign that people are willing to spend more as the dark clouds of recession slowly
make way for the blue skies of a brighter economy. Bricks and mortar companies
with an online presence actually capture more of this market, but can do more
by offering modern and attractive shopping environments which a lot of stores
companies new Fashion section features a host of fresh products that have been
sourced over the past few months including a huge range of new vintage mannequin
busts and wall mounted display systems such as spur
shelving and clothing
rails; integral parts of successful clothing and garment promotion.
Whittle, the marketing director at Displaysense commented on the company's decision
to launch the new range. He said: "It's important for high street fashion
retailers to understand the impact of poorly designed and dated shop layouts.
Having any hope of competing with online stores, businesses should reinvest
in their premises to give it a new lease of life and make it a more inviting
proposition for consumers."
recent announcement that VAT is set to increase to 20% in January could hit
smaller businesses who don’t take it upon themselves to update their fashion
displays and encourage those all important sales.
in the fashion industry may have to spend money to make money, but this is better
than not making any money at all," concluded Steve Whittle.
Displaysense was established in September of 1978 as a manufacturer of quality
point of sale displays. Displaysense has a wealth of experience in design and
manufacturing and has been able to develop an ever growing standard range of
more than 5,000 displays for retail, exhibitions, office and home. The range
is now hugely diverse including literature displays, display cabinets, mannequins,
office displays, exhibition stands, catering supplies and even items for the
works with a large range of clients including, retailers (multiple and independent),
blue chip corporate clients, cafés, bars, restaurants and night clubs,
shop and office fitters, marketing and promotions companies, designers and architects,
product distributors, exhibition contractors and exhibitors, printers, councils
and NHS trusts, charities, schools and universities and even home consumers.
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