Topman Design Announces 2nd Solo Show To Be Held At The Royal Opera House
Released on: September 03, 2010, 10:41 am
Apparel & Fashion
Topman Design has announced it is to showcase its second
consecutive solo show at The Royal Opera House, Covent Garden on
September 22nd as part of the ever growing menswear day at London
Until last season when the debut solo show was held at the official British Fashion
Council (BFC) Tents, Topman Design had shown on-schedule as part of the increasingly
successful MAN event which Topman set up alongside Fashion East eleven seasons ago.
This season, Topman Design will share the Royal Opera House venue with MAN, whose
show will follow Topman Design later in the afternoon at 12.30pm.
This season the Topman Design show will be streamed live on topman.com and
londonfashionweek.co.uk - as well as live in the windows of Topman's famous Oxford
Street store - and, for the very first time this season, a very limited number of
pieces from the show will be made available to purchase on-line directly after the
show at topman.com.
Topman Design is a directional premium collection which is stocked online at
topman.com, the London Oxford Circus and New York Flagships as well as key
international stores including La Foret in Tokyo, Incu in Sydney and Shine in Hong
Kong. With a growing, almost cult following, the collections have evolved over the
seasons under the creative direction of Alister Mackie of AnOther Man, a leading
fashion director and superstylist, and Topman Design Director, Gordon Richardson and
his dedicated and talented in-house design team.
Gordon Richardson said: "The decision to show apart from MAN last season was
welcomed by both the MAN and the Menswear Panel who collectively agreed that it was
the right time for us. We established a consistent design ethic and we continue to
have a good following both giving us the confidence we needed to move on and allow
MAN to continue to nurture new young talent which is after all its purpose."
MAN and the driving forces behind it have been credited for the rejuvenated
recognition of menswear in the capital and the subsequent official Menswear Day
which has been granted by the BFC and now holds a permanent position on the LFW
schedule. Last season saw the welcome addition of The British Fashion Council’s
NewGen Men Award to which Topman remains the sole sponsor.
Jason Griffiths, Marketing Director at Topman said: "Topman's decision to show
Topman Design alone again this season does not affect our investment into MAN - all
investment remains the same. Topman along with Fashion East continues as normal to
drive the initiative forward together along with the appointed MAN panel. It makes
complete commercial sense for us in establishing Topman Design as a successful home
grown premium collection which we are now wholesaling to credible stores globally."
Topman offers the latest in men's fashion encompassing a
range of styles to suit every shopper. Topman's extensive collection embraces
everything from the latest fashion trends to classic pieces, and extends to men's
shirts, men's trousers, men's suits, accessories and formal wear. Topman also provide the simplest way to search for
and buy men's clothes, placing it among the leading fashion retailers in the UK
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