Promethean Launch 'Give Every Child A Voice' Recycling Campaign
Released on: October 01, 2010, 2:54 pm
Promethean, the interactive learning technology business, is
launching 'Give Every Child a Voice', a recycling campaign among
Scottish schools to support the NSPCC's ChildLine, the 24 hours-a-day
helpline for children and young people.
Promethean is bringing together schools across Scotland to help raise funds for
ChildLine by recycling old or unwanted mobile phones. For every 250 mobile phones a
school collects, Promethean will donate £500 to ChildLine in Scotland and an
ActivExpression Learner Response System will be awarded to the school.
The ActivExpression Learner Response System is a set of handheld pupil devices which
allow every child to respond to questions by texting their responses.
All schools are encouraged to participate in the campaign and can sign-up via
www.giveeverychildavoice.com, a dedicated campaign website.
There are around 2,150 primary and 375 secondary schools in Scotland, and Promethean
hopes to enrol as many schools as possible to help generate a target of £250,000 for
ChildLine in Scotland.
Once signed-up, schools will be provided with collection bins, literature and
resources to help promote recycling, fundraising and awareness for ChildLine in
X Factor finalists John and Edward Grimes, aka Jedward, are lending their support to
the campaign by making a school appearance in Scotland where they will discuss
recycling and raising awareness of ChildLine's service.
NSPCC Fundraising Manager, Sam Bagg, commented: "We are delighted to have been
chosen by Promethean as the charity to benefit from this partnership and look
forward to working together. Every penny raised through the recycling scheme will go
towards the NSPCC's Child's Voice Appeal, helping us to expand and develop our
national helplines including the ChildLine service in Scotland. It will make a vital
difference to the lives of vulnerable children and young people who need our support
and help us to be there whenever and wherever children need us."
Graham Byrne, Head of Ireland and Scotland at Promethean, added: "This is a great
campaign in terms of encouraging young people to think about their environmental
impact and the role they can play in bringing about positive change in their
communities. It also invites them to access technologies that empower students to
participate in class discussions and tests. At the same time, we hope to help raise
awareness of ChildLine in Scotland so that more young people in need can access this
Businesses and local communities can also get involved in the recycling scheme by
collecting old and unused mobile phones and donating them to a local participating
school. Names of participating schools are listed on www.giveeverychildavoice.com.
Notes to Editors:
Photography is available upon request.
Promethean - Lighting the flame of learning.
Promethean's aim is to unlock the potential of human achievement in education and
training at all ages around the world. It does so by creating, developing,
supplying and supporting leading edge, interactive learning technology and by
encouraging the growth of the world's largest online teacher community in this
The market for interactive learning technology is
fast growing and global. In this market, Promethean is a world leader. Developed
for teachers, Promethean's ActivClassroom brings together its interactive
(ActivBoard), its learner response systems (ActiVote and ActivExpression), and its
suite of specialised teaching software (ActivInspire). They change how teachers and
classes engage and interact, how students learn and how they are monitored and
Beyond the classroom, Promethean provides comprehensive training and support and,
with over 700,000 members, the rapidly growing Promethean Planet, the world's
largest online teacher community for users of
interactive display system technology, providing user-generated and premium content,
and is a forum for teachers to exchange ideas and experience.
European Marketing Executive
Promethean Press Office
Lower Phillips Road
Whitebirk Industrial Estate
+44 (0)1254 290752
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