Holidays Tops The List of Financial Priorities
Released on: January 26, 2011, 4:00 am
Author:
Journeys of Distinction
Industry: Travel
“It’s my life and I’m going to live it whilst I can”. It
seems that despite the rising cost of living and the rise in VAT, in
the current financial climate, we all place great importance and are
willing to spend on our holidays.
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OUR SURVEY
Journeys of Distinction conducted a survey at the end of 2010 to find out how the
current social and economic climate has affected our attitude to travel. We asked
1000 people some very detailed questions. Unsurprisingly, everyone thought holidays
were important. 90% of respondents in our survey ideally wanted several holidays and
breaks per year. And 60% of respondents would rather spend money on a holiday than
a new car or home improvements.
MIND THE GAP
Our survey revealed that it was those in the 40-50 age group that feel they work the
hardest and that their money is for spending on well-earned holidays. They are less
concerned about investments and more concerned about their health and wellbeing. It
is the 60+ generation, however that are taking the most holidays, with some taking
up to 7 holidays per year. They are dipping into their retirement funds and are
taking time out to see the world. It is this generation who have supported their
children through education and on to the property ladder. They now want to kick
back, enjoy life and spend money on enjoying themselves. It is their turn to travel,
to explore and take their own gap year.
NO HIDDEN COSTS
We weren’t surprised to find that the economic climate has changed peoples attitudes
to money. Clients want to know the true cost of products and services and know what
they are really spending, with no loopholes. This has lead to an increase in
popularity in luxury escorted tours, where
the cost of most excursions and trips is included.
Journeys of Distinction offer organised escorted tours around the world. New Zealand escorted tours, South Africa escorted tours, South America escorted tours, India, China and Japan are just some of the countries we
visit. Detailed planning and attention to detail are part of the package and our
customers get exactly what they are looking for.
For full results of our survey and for a complete tour of
Journeys of Distinction, please contact:
Catherine Wilding
T: 07771 710891
E:Catherine@catherinewilding.com
http://www.jod.uk.com/
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