Saxo Bank Stays With Riis Cycling in 2012
Released on: June 22, 2011, 3:51 am
Saxo Bank and Bjarne Riis, owner and manager of Riis Cycling
A/S, have announced that Saxo Bank, a sponsor for the cycling team
since 2008, will remain co-title sponsor in 2012 with SunGard, one of
the world's leading software and technology services companies.
Bjarne Riis said: "It is indeed a great day for our cycling team. Saxo Bank is an
extremely professional company, so I am proud that Saxo Bank has a strong faith in
our work and continues to see the commercial benefits in sponsoring our team."
"Since 2008 we have shown in both words and actions that we are a great match, and
I am convinced we will continue to grow together because of the obvious benefits in
a long term relationship. The continuity in our partnership also means a lot for the
riders and for me personally. Now we can focus all our attention on creating results
and the working process of putting together a strong rider group for next year."
Saxo Bank, the online trading and investment specialist,
recently launched Saxo Privatbank, combining traditional banking services with a
professional investment universe, and the bank says it has taken a strategic
decision to continue the sponsorship in 2012.
In a joint statement, Kim Fournais and Lars Seier Christensen, co-CEOs and
co-founders of Saxo Bank, said: "Saxo Bank has always believed it was a sound
commercial decision to support Bjarne Riis and the rest of the team but at the same
time, it is hard to exaggerate the impact Bjarne Riis has on Danish and
international cycling. We have a genuine desire to support Bjarne and provide the
team with the necessary resources it takes to stay on top. Bjarne Riis and the team
are a huge inspiration and motivation for many young talents, and Saxo Bank is proud
to continue to ensure a world class cycling team in Denmark."
The name of the team will remain 'Saxo Bank-SunGard Professional Cycling Team'.
About Saxo Bank:
Saxo Bank is a leading online trading and investment specialist. The Bank enables
clients to trade Forex, CFDs Stocks, Equities, Futures, Options and other derivatives via three specialised and integrated trading
platforms; the browser-based SaxoWebTrader the downloadable SaxoTrader and the
SaxoMobileTrader, a mobile phone trading platform.
SaxoMobileTrader application are available in over 20 languages. Saxo Asset
Management accommodates high-net worth private clients and institutional investors.
In 2011 Saxo Bank continued the diversification of its business and launched Saxo
Privatbank. The Saxo Bank Group is headquartered in Copenhagen with offices
throughout Europe, Asia, Middle East and Australia.
SunGard is one of the world's leading software and technology services companies.
SunGard has more than 20,000 employees and serves 25,000 customers in 70 countries.
SunGard provides software and processing solutions for financial services, higher
education and the public sector. SunGard also provides disaster recovery services,
managed IT services, information availability consulting services and business
continuity management software. With annual revenue exceeding $5 billion, SunGard
is ranked 380 on the Fortune 500 and is the largest privately held business software
and IT services company.
Head of Group Public Relations
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+45 3977 4300
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