Stena Line Signs Deal with the Belfast Giants
Released on: July 27, 2011, 4:02 pm
Author: Stena Line
Industry: Travel
Stena Line, the largest ferry company on the Irish Sea, has
signed a sponsorship deal with another giant, the Belfast Giants, in a
two year title sponsorship deal. The Stena Line Belfast Giants will
take to the ice in August for a special pre-season Hockey Fest Weekend
at the Odyssey on 27th and 28th against the Nottingham Panthers and
will play their first competitive home game at the Odyssey against the
Sheffield Steelers on 3rd September.
Stena Line's area director, Michael McGrath, said: "The Belfast Giants are much
more than an ice hockey team. They are an outstanding example of how a professional
sports organisation can mesh with the community. Winning trophies is always the
measure of sports teams but it doesn't show their contribution to their community.
The Stena Line Belfast Giants provide excellent family entertainment; work with
schools and youth organisations across Northern Ireland and through the Giants
Foundation they are dedicated to making a positive impact in the community. Stena
Line is proud to be associated with them through this title sponsorship."
It's quite fitting that Stena Line is teaming up with the Stena Line Belfast Giants
at this time as we prepare to introduce two of the largest ferries ever to sail
between Northern Ireland and Scotland when we open our new route and port in
Cairnryan in November 2011. The two Superfast vessels will be another two giants to
add to the Stena Line team.
Todd Kelman, General Manager of the Stena Line Belfast Giants, added: "We are
delighted to be onboard with Stena Line as our title sponsors for the next two
years. Stena Line have been great supporters of the Belfast Giants' community
programmes over the years and their commitment and support will enable us to go out
and build a winning team for Belfast. Stena Line has always believed in what we are
trying to do for Northern Ireland and they are an organisation that we are very
proud to be associated with. There are a lot of synergies between both teams and we
are looking forward to working together and see if we can sail away with this
year's title."
About Stena Line:
Stena Line is the market leader on the Irish Sea, offering the biggest fleet and the
widest choice of routes from Ireland to Britain, including the Belfast to Stranraer, Belfast to Liverpool
(Birkenhead), Dun Laoghaire and Dublin Port to Holyhead, and Rosslare to Fishguard
routes. The company carries more than two million passengers on its Irish Sea ferry
routes each year, more than its rival
ferry operators combined.
PR Contact:
Eamonn Hewitt
Communications and PR Manager Irish Sea
Stena Line
The Ferry Terminal
Dun Laoghaire
Co. Dublin
00353 1 2047617
www.stenaline.co.uk/ferry
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