Debenhams Announces the Return of the Short Suit
Released on: August 19, 2011, 2:54 pm
Debenhams has revealed that 'Just William' style blazers
worn with matching shorts are up 500 per cent on last year, thanks to
grown men sporting the look on high streets and in offices across the
The surprise style hit of the summer, tailored short suits have been deemed smart enough for
work yet cool enough for public transport, leading to a sales boom throughout the
Spotted on the SS11 catwalks of Louis Vuitton, Jean Paul Gaultier and Dries Van
Noten, this is one trend that has definitely made the leap to the great British high
The short suit is now available in all manner of fabrics and colours from powder
blue linen through to black pinstripe cotton.
In fact, the most popular short suit has proved to be light blue, 100% linen Jeff
Banks knee-length shorts and matching jackets which have been the store's top
selling menswear product for two weeks running already.
Men are typically wearing short suits with deck shoes - perfect for the tricky smart
casual dress code.
Debenhams spokesperson, Ruth Attridge said: "We have heard about the emergence of
'mankles' - male ankles peeking out from rolled up trousers. Well, this takes it
to the next level.
"All over the world, British men are renowned for exposing their white knobbly
knees during the summer holidays. We want this great tradition to continue whether
you are jetsetting, staycationing or off to work."
The look was debuted by AC/DC lead guitarist Angus Young in the seventies and
eighties but it wasn't until recent shots of celebrities including tennis player
Roger Federer, designer Henry Holland and The Only Way is Essex's Mark Wright
appeared that the fashion really took off.
Attridge continued: "For the daring few, wearing a short suit can be liberating
experience, particularly when faced with the tropic temperatures of a morning
"A certain level of confidence is needed to carry off this style however, and avoid
teaming it with a tie and cap. You don't want to look like Wee Jimmy Krankie."
Debenhams sells over 300 varieties of men's shorts, ranging from £13 to £65 in sizes 28 to 44.
Debenhams is the second largest department store chain in the UK with a strong
presence in key product categories including womenswear, menswear, childrenswear,
home and health and beauty. Debenhams is. Debenhams operates 167 stores in the UK
and Republic of Ireland. Debenhams also has 61 international franchise stores in 24
countries and six Magasin stores in Denmark. Debenhams’ online stores are available
at www.debenhams.com and www.debenhams.ie.
Designers at Debenhams include Preen, Jonathan Saunders, Jonathan Kelsey, Roksanda
Ilincic, Ted Baker, Jeff Banks, Jasper Conran, Erickson Beamon, FrostFrench, Henry
Holland, Betty Jackson, Ben de Lisi, Julien Macdonald, Melissa Odabash, Jane Packer,
Pearce Fionda, Janet Reger, John Rocha, Lisa Stickley, Eric Van Peterson and Matthew
33 Wigmore Street
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