Forza Announces Plans For Its First International Website
Released on: November 03, 2011, 4:07 pm
Forza, a health supplements and weight loss brand in the UK,
has announced the upcoming launch of its first international website.
The German-language website is part of an expansion strategy that will
see the weight loss brand open dedicated websites in its key markets.Forza, which sells slimming tablets and other weight loss products, expects to eventually follow this endeavor with the
launch of French, Spanish, U.S. and Australian websites in the future.
Matt Morgan, managing director of Forza, said: "We are overwhelmed with the brand
loyalty that our customers have for our unique and diverse products. The local
language sites will reach out to a wider audience and enhance the brand experience
for customers in this market."
Other companies such as ASOS have seen similar successes over the last two years and
increased sales by 142 per cent in the U.S. market alone. With M&S, Karen Millen and
Wiggle all undertaking similar plans as the UK market struggles to recover,
companies are looking to broaden their horizons and satisfy the shareholders.
Forza shares the opinion with other companies that an entrepreneurial direction is
the only way to further business growth. As the UK Prime Minister David Cameron
said: "We need to see a country where new businesses are starting up on every
street, in every town; where entrepreneurs are everywhere. We put out a call to
business to rise up and help us drive the recovery and StartUp Britain is part of
the answer to that call. That's what's really exciting about this. The people best
placed to help business are the people who do business."
It is with this entrepreneurial attitude that Forza plans to expand beyond the UK
market and establish a more global presence. As people across the world become more
concerned with health and weight management, Forza believes that its range of
products, which includes acai berry tablets, can
serve a global market in the same way that it has the UK market.
Forza health supplements, including its sea kelp tablets, are dispatched
from its factory in Kent to GMP standards and use the services of regulatory
advisers, Leatherhead Food Research to ensure they meet the highest standards.
Forza's customer service operations are based in central London and are manned on
weekdays during conventional office hours.
The Forza Group is a leading branded venture capital organisation that was conceived
in 2005. The Forza Group has gone on to grow very successful businesses in sectors
ranging from health supplements, such as t5 fat burners, through to celebrity costume jewellery.
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