Tilapia Market Latest Trends and Key Drivers Supporting Growth through 2028

Posted on 2019-06-11 by Mark Hub in Food & Beverage // 0 Comments

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As one of the most popular farmed fish, a bulk of tilapia consumption, mostly fresh tilapia is met by domestic production. Especially in the Asian seafood industry, supply chain starts from small fish farmers to big city vendors. China, the world’s largest producer of tilapia also exports only about 10% of its total tilapia production. Following this, the tilapia marketplace continues to remain consolidated among Tier 3 players. In the highly unorganized market, small players continue to leverage opportunities in the domestic Tilapia Market with their strong local presence and limited regulatory constraints.

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The U.S. remains one of the largest importers of Chinese tilapia. However, according to FAO, in the first two quarters of 2017, global tilapia trade witnessed a decline of 6%, attributed to weakening consumer demand, increasing participation of other countries in the global tilapia trade and growing preference for other specialty fishes. A special palate for pangasius has been witnessed among seafood consumers worldwide. Led by Vietnam, nearly half of the global supply of pangasius is held by India, Bangladesh, Indonesia, Malaysia, and China.

The U.S. and China continue to remain largest consumers of pangasius. Following the increasing domestic demand and lower prices of pangasius, Chinese tilapia farmers are adopting farming of other fish varieties including pangasius. These dynamics continue to deter the future growth of the Chinese tilapia exports in prominent tilapia market.

Tilapia Lake Virus (TiLV) is an emerging threat to global tilapia market where established markets show concern towards risks of introduction of infection through imports. In a bid to avoid a considerable production loss due to TiLV infection, aversion for imports from TiLV-prone countries is observed wherein national markets show increased concern for low quality and possible contamination risks. However, imports continue against the backdrop of widening the supply-demand gap, in turn, adding the risks of production loss.

Although, active surveillance work by governments and development partners is underway aquaculture lacks effective vaccines for viral diseases including TiLV. Owing to this, TiLV continues to remain a challenge for tilapia producing countries.

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In 2017, over 95% of the global tilapia production was consumed in the domestic market as cheaper, commoditized tilapia. While a hefty demand of commoditized tilapia is addressed by local players, prominent market players and producers are diversifying their product offerings to target high potential markets in the U.S. and EU28. Eco-labeling, low-antibiotic production processes and convenience packaging are few of the differentiated features added in processed seafood in a bid to establish a clear distinction between commoditized and premium tilapia products.

Addition of diversity in premium tilapia offerings is meant to target expanding of middle-class and health-conscious urban demographic. While the U.S. imports a bulk of Chinese tilapia, an appetite for tilapia remains considerably lower in the EU28 market. Increasing purchase of premium and pre-prepared seafood products in these leading importer destinations is expected to stimulate the sales of premium tilapia products in the U.S. and EU28.

The domestic market witnesses dominance of fresh varieties of tilapia whereas exports are majorly inclined towards frozen varieties, as the nature of commodity is perishable. In addition, increasing palate for this fish has made tilapia one of the most popular fishes consumed in restaurants and seafood aisles. Although a lower volume consumption has been observed in the international tilapia market in past years, demand for frozen fillets continues to capture consumer traction owing to increasing pallet for tilapia fillet dishes and lower prices of frozen varieties as compared to fresh tilapia.

The competitive landscape section of the tilapia market report offers a thorough competitive assessment of the market. Fact.MR provides a comprehensive dashboard view of key market players, company share analysis and thorough company profiles in this section of the tilapia market report. Few of the profiled key market players include Baiyang Aquatic Group, Blue Ridge Aquaculture, Inc., Guangdong Gourmet Aquatic Products Co. Ltd., Ananda Aqua Exports Private Limited, Hainan Xiangtai Fishery Co., Ltd., Beihai Evergreen Aquatic Product Science & Technology Co. Ltd., Regal Springs Tilapia, Mazzetta Company, LLC., North Atlantic Fish Co., Inc. and Netuno Internacional S/A.

Key companies in the tilapia market are engaged in expansion and vertical integration to strengthen market presence and expand their global footprints. For instance, Blue Ridge Aquaculture, Inc., in 2017, opened a new mill – Blue Ridge Aquafeeds with the investment of US$ 5 million. Another prominent player Regal Springs was acquired by Golden Springs Group in 2016. Golden Springs continued the expansion of Regal Springs with its know-how in the life science sector.

Tilapia is a common name for all types of cichlid fish species. Majorly tilapia are freshwater fishes and rarely found in brackish water. The worldwide popularity of tilapia dishes has led to the introduction of a variety of tilapia products including fresh and frozen varieties of whole tilapia and tilapia fillet.

The tilapia market study carried out by Fact.MR has been compiled in the report titled, “Tilapia Market Forecast, Trend Analysis and Competition Tracking – Global Review 2018-2028”. The tilapia market report focuses on prominent trends in the production and marketing space of the market that have a significant impact on the supply-demand equation of the tilapia market during the forecast. The tilapia market report covers all the vital facets of the global marketplace and delivers key insights, challenges and growth opportunities in the tilapia market during the forecast period.

To deliver an all-inclusive outlook of the tilapia market, Fact.MR has divided the report into four segments such as species type, form type, catch type and regions. In the species type segment, the tilapia market has sub-segments namely Nile tilapia, Blue tilapia, Mozambique tilapia and Wami tilapia. Different form of tilapia available in the market are fresh whole tilapia, frozen while tilapia, fresh tilapia fillet and frozen tilapia fillet. Based on catch type, tilapia market is subcategorized into wild catch tilapia and aquaculture tilapia.

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