Gift Packaging Market Share, Growth by Top Company Forecast to 2028

The report on gift packaging market is an all-inclusive research study that closely analyzes different pivotal aspects related to the growth of gift packaging market. Crucial aspects impacting the growth of gift packaging market, in terms of both demand and sales, have been covered in this report on gift packaging market. The report on gift packaging market includes a historical analysis of current scenario of the gift packaging market scenario and futuristic projections of the gift packaging market across prominent regions.

Gift packaging refers to the act of enclosing a gift in a certain kind of material, in order to enhance its aesthetic value. Gift packaging is often held by a ribbon-like structure and is topped with a decorative embellishment, such as a bow. Gift packaging, with attractive look and appeal, has been identified to have a positive influence on the recipient.

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Market Structure

The gift packaging market has been segmented on the basis of product type, packaging form, packaging type, and region. By product type, the gift packaging market has been segmented into bows, containers, boxes, ribbons, wrapping paper, bags, pouches, decorative articles, tapes, and films and foils. By packaging form, the gift packaging market has been classified as flexible and rigid. By packaging type, the gift packaging market has been classified as primary and secondary. The gift packaging market has been gauged across key regions such as North America, Latin America, APEJ, Europe, CIS & Russia, MEA, and Japan.

Creating Consumer Connection via Customized and Personalized Prints- A Strategic Lever for Success

Prominent brands are increasingly leveraging on the rising demand for customized and personalized prints, a trend that carries significant implications for the gift packaging market. Key manufacturers, in line with the aforementioned, are diversifying their offerings and empowering customers to choose their own prints, in a bid to achieve long-term customer retention.

Key players, such as Karl Knauer KG and DS Smith plc, are offering immense scope for customized prints on their gift packaging formats, in a bid to equip the customers with new dimensions of design possibilities, convenience, and flexibility.

Trend of Corporate Rewarding and Gifting to Create Lucrative Avenues for Gift Packaging Market

A majority of the companies are rapidly gravitating toward the concept of corporate rewarding on specific occasions. This not only acts as a gesture of mutual acknowledgment, but is also a viable strategy of the companies to foster new relationships, both with their employees and clients.

The rising popularity of corporate gifting among companies as a strategic move for sales promotion islikely to propel the demand for gift packaging in the forthcoming years. A healthy penetration of the corporate gifting trend is anticipated to introduce new profit-making aspects for the gift packaging market.

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