mannequin with a big booty
on: October 16, 2007, 9:08 am
Release Author: Displaysense
Release Summary: Displaysense, the UK’s leading supplier of
retail display products have announced they are to develop a new
mannequin with a larger rear end to meet changing demands in the
clothing industry and to help promote the image that big is beautiful
Release Body: Displaysense already supplies a large
variety of male and female mannequins ranging in age, size, abstract
and stylistic. In the past 6 months alone, Displaysense has noted
the increasing rise in demand for female mannequins with larger
posteriors brought on by the changing ethos towards weight and the
growing trend against “size zero”.
already have female mannequins
in stock which are designed around a size 10 body but with a growing
population there is a definite need to supply larger mannequins
to the UK, a move which has proven popular in the US with their
range of larger mannequins.
Crawford, sales Director at Displaysense
was reported to have said “We are developing the larger
mannequins due to the change in society’s perception of weight”.
He also said, “This time last year everyone was obsessed
with the sight of size zero models on the catwalks, but now it seems
that curves are back in. It is quite amazing how much power a mannequin
can have over the weight conscious people of this country”
social acceptance of a more curvaceous woman started back in 1992
with the song “baby got back” by the hip-hop artist
Sir Mix-a-lot who brought forward the idea that large posteriors
were actually an asset rather than something to be ashamed of. Although
there is less of a stigma attached to being over weight, there is
still a growing problem of anorexia amongst adolescents where approximately
1 in 150 people will suffer from this psychiatric condition and
that women are 10 times more likely to have the condition than men
according to a recent study on anorexia by easyweb.
average dress size of a woman in the UK is a size 14 and it is on
the increase, but with the change in views on “skinny equals
successful” and the growing acceptance from the high street
that anything other than a size 10 shouldn’t be alienated
against; people are feeling better about their weight and new mannequins
should be made to welcome these changes.
first large bottomed mannequins are expected to be exhibited early
in the New Year with the hope that mass distribution can begin during
the spring period. It is expected that these larger female mannequins
will create quite an impact and if the market research is anything
to go by, sales of large size jeans, trousers and shorts are set
to go through the roof. Depending on the success of the female mannequin,
Displaysense has announced that a male mannequin
would be a natural progression for the product later in 2008.
Displaysense was established in September of 1978
as a manufacturer of quality point of sale displays. They have a
wealth of experience in design and manufacturing and have been able
to develop their ever growing standard range of over 1500 displays.
The range is now hugely diverse including brochure and leaflet displays,
window mannequins, modular shelving units, exhibition displays and
general display boxes and trays.
works with a large range of clients including, retailers (multiple
and independent), blue chip corporate clients, cafés, bars,
restaurants and night clubs, shop and office fitters, marketing
and promotions companies, designers and architects, product distributors,
exhibition contractors and exhibitors, printers, councils and NHS
trusts, charities, schools and universities.
is a one-stop-shop for retail display products and all shop display,
catering display and exhibition display requirements.
Displaysense PR Contact:
0845 2008139 ext. 20
to previous page...
to home page...
your press releases...