Totally
Fitness to sell the BBC’s Dragons’ Den Doggy Treadmill
Released
on: December 11, 2007, 4:12 am
Press
Release Author: Totally
Fitness
Industry:
Retail
Press
Release Summary: The Doggy Treadmill which received funding from
BBC “Dragon”, James Caan, is now to be made available
for pet owners to purchase through Totally Fitness
Press
Release Body: Following a meeting between the new star of BBC’s
Dragons’ Den, James Caan and Totally Fitness director, Oliver
Zissman, Totally Fitness has decided to
add the treadmill range from FitFurLife Ltd to
its exclusive list of high quality cardio equipment. This is the
first time that Totally Fitness has sold a piece
of fitness equipment that was not designed for human use.
But
why use a dog
treadmill? It is generally understood that a well-exercised
dog is typically a well-behaved dog however a regular walk is not
always enough. Treadmill training for dogs provides a complete muscle
enhancing, toning and fitness regime that not only improves the
overall health and vitality of a dog, but helps it curb destructive
behavioural problems, increases life span and prevents obesity.
These treadmills which are now being made available through
Totally Fitness
can give a dog a real workout, allows the owner to control the terrain,
and eliminate distractions, and the dog can run regardless of weather.
Veterinary
Surgeons, professional breeders, showing industry and owners have
been using the dog treadmill for a wide variety of training and
exercise purposes, particularly rehabilitation post-operative physiotherapy.
Professional
breeders use the treadmill for show ring practice and gait analysis,
so their dogs are in top show condition. Dogs are often put on a
dog treadmill to have their gaits analyzed, so by practicing the
gait on a regular basis, breeders can analyze and improve a dog’s
chance of winning.
Like
doctors treating human patients, vets have been using treadmills
to refine post-operative rehabilitation, under controlled conditions,
of both medical and surgical operations. This has been demonstrated
to dramatically improve the rate of recovery and the end result.
The
dog treadmill is highly effective for any type of sporting dog as
it is ideal to continue the fitness programme when the weather outside
is not permitting.
Owners
who have a high energy dog (which results in a badly behaved dog
because energy levels aren’t being exerted) use the treadmill
on a regular basis, achieving drastic results in the dog’s
attitude, thus decreasing barking, biting and chewing.
Totally
Fitness have now made the Fit Fur Life Treadmill
available through their site in a couple of different sizes
as well the Superior Fit Fur Life Treadmill which
is the perfect treadmill
for professional breeders, and the Professional Fit
Fur Life Treadmill
for
Dogs which is designed for heavy use.
Web
Site: http://www.totallyfitness.co.uk/
Contact
Details: Totally Fitness PR contact:
Elliot Zissman
Director
Totally Fitness
Unit 7
1000 North Circular Road
London
NW2 7JP
United Kingdom
http://www.totallyfitness.co.uk/
Direct
line: +44 (0)20 8438 8515
Fax: +44 (0)20 8830 7109
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