Australian Company Director Ian Sampson, has joined forces with Business Manager Ben Baldwin, and respectively, Chairman and CEO of The Leadership Foundation, to Sign a Publishing Deal with Celebrity Book Club For a New Book, “Think Big”.

Ian Sampson and Ben Baldwin will team with Celebrity Book Club, an innovative book publishing company, and several leading experts from around Australia to release the book, “Think Big”

Sydney, Australia, 2017-Jul-27 — /EPR Network/ — Ian Sampson and Ben Baldwin have been chosen to join a collection of Australia’s leading experts, to co-author the forthcoming book titled, “Think Big: How to Thrive in Life and Business in a Rapidly Changing World!”.

Ian Sampson and Ben Baldwin

Ben Baldwin (left,) and Ian Sampson and have also been chosen to feature on the cover of the book alongside Arnold Schwarzenegger, who says “If you’re going to accomplish anything you have to think big and shoot for the stars.  The biggest challenge most people face is they’re thinking small.  I would still be in Austria yodeling in the Alps…I tell you…Think Big”.

Ian Sampson has spent a lifetime in leadership, observing effective and ineffective leaders in action. He has worked in professional and executive roles in BHP, CSR, Lonmin, Theiss and other iconic Australian organisations as well as consulting and advising in many organisations across industry, government and not for profit sectors.

In this upcoming book, for August 2017 release, Ian Sampson and Ben Baldwin have worked closely and now share their philosophy and a distilled series of insights that provide a fundamentally different approach to understanding and practicing effective leadership, called The Etiquette of Leadership.

Ben Baldwin has experienced the impacts of both good and bad leaders and admits to being both a good and bad leader at one point or another himself. He started his career as a Molecular Biologist and has worked across medical, biotechnology and agricultural industries. Ben is now an executive consultant drawing on his experience of running his own businesses and having held executive roles and Board Directorships for Government, multi-national and non-for-profit organisations.

“Think Big” will feature the authors’ secret strategies that have shaped both their lives and attitudes to business.

“Think Big: How to Thrive in Life and Business in a Rapidly Changing World!”.   No matter what line of work you’re in, the marketplace constantly challenges you.  No matter how savvy an entrepreneur or skilled a professional you are, you risk losing ground every day you don’t push forward. That’s why you need every advantage possible to achieve the prosperity you’re after. The royalties from this project will be given to The Rights of Girls Initiative, a not for profit organization dedicated to saving little girls in Africa from FGM. The book is planned for release in August 2017, and will be the first in a series of books entitled “Think Big” produced by Celebrity Book Club.

ENDS….                              ….Contact details follow….


Issued by Celebrity Book Club:

Celebrity Book Club is a business book publisher that features experts across diverse fields and thought leaders around the world, and is the brainchild of the team that has already published books with over 200 #1 best-selling authors including Jay Conrad Levinson, Armand Morin, Lois P. Frankel, Brian Tracy, Les Brown, Allan Pease, Ben Angel and Sharon Pearson.



For more information about Ian Sampson and Ben Baldwin, please visit:


Ian Sampson

Title:  Company Director and Adviser to Leaders

Contact email:

Contact phone numbers: +61 419 001 179

Brisbane, Australia

Ben Baldwin

Title: Executive Consultant

Contact email:

Brisbane, Australia

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