Albany, US, 2017-Sep-13 — /EPR Network/ — The leisure economy continues to be driven by young millennial according to a new research added to the repository of Market Research Hub. According to report, titled, “The Leisure Outlook – UK – August 2017”, eating out at pubs remains one of the most popular leisure activities in the UK. The authors of the report have studied the U.K. leisure market in detail, covering all the trends and developments in this sector.
The report offers insights and analysis on the key trends in the UK leisure sector. Theatre or cinema continues to be a popular leisure destination for millennial, whereas users across all groups continue to enjoy drinking at pubs. The report further comments that leisure activities at gyms and leisure centers has received a boost owing to the adoption of technology. Another key trend in the UK leisure sector is the growing rate of visits to museums and galleries by people who are looking to cut down on leisure spending.
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The reports also offers analysis on how takeaway/home delivery has grown to become a popular leisure activity in the UK. As the number of quick-food restaurants in the UK increases, there has been a gradual shift from fine dining to takeaway/home delivery in the UK. The report opines that this form of leisure will continue to remain ubiquitous in the near future.
According to the report, spending in pubs and fast food meals is holding up well. Diners spend approximately pound 20 on fast food meals, whereas pub goers are also spending significantly, giving a boost to these sectors of the leisure economy. In addition, spending at nightclubs is witnessing an increase according to the report. Family outings remain another lucrative source of revenue generation for the leisure economy, with parents spending big in casual dining restaurants.
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The next section of the report offers in-depth analysis on behaviors towards pub activities. In the current digital era, online mediums, such as websites and social media platforms can be leveraged to boost visits. The report opines that effective use of social media channels can go a long way in boosting the average spend in this sector. There are a number of players who have shifted their marketing strategy from traditional channels to online channels. This shift is expected to become more prominent in the near future. Another important development in the UK leisure sector is that live sports are waning in popularity, with consumers preferring other leisure activities.
Overall, the UK’s ‘experience economy’ is witnessing a period of steady growth, in spite of challenges in the macroeconomic and microeconomic sphere. The report is an important repository of information on the UK leisure sector, and offers in-depth analysis on the key factors at play.
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