Poultry Feed Market Outlook Focusing on Major Opportunities Expected to Occur during the Forecast Period

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Poultry feed is nutritional food for various poultry including chicken, domestic fowls, ducks and geese. Poultry feed comes in various forms such as powder, granules, briquettes and pellets. Either conventional or organic, poultry feed is produced using corn, wheat, blended grains or soybean to provide a high level of proteins facilitating poultry health.

The report on poultry feed market provides incisive insights on the supply and demand of poultry feed across key regions in the globe. It includes assessment on several aspects influencing the growth of the poultry feed market, by covering trends, growth drivers, opportunities for stakeholders and restraints confining sales. In addition, historical data, current poultry feed market scenario and future highlights have also been included in the poultry feed market report.

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Antibiotic-Free Poultry Production goes Mainstream; Creates New Opportunities for Stakeholders

Ban on use of antibiotics in poultry feed that promotes faster poultry growth is likely to open new avenues for stakeholders in the poultry feed market. According to World Health Organization (WHO) and other health authorities, antibiotic use in poultry feed poses significant health risks to humans. Against this backdrop, governments across various countries have imposed legislative bans on antibiotic formulations in poultry feed and production. FDA’s Guidance #213 issues removal of antibiotics in poultry feed production. It has also proposed Guidance for Industry #152 that evaluates the safety new antimicrobial drugs and their effects on human health. This is expected to influence the uptake of various feed enzymes and additives that facilitate enhanced poultry feed quality. This has resulted in identifying new ways that stimulate poultry production and deliver enhanced results similar to antibiotic health promoters. Feed additives such as amino acids, prebiotics, probiotics, proprietary blends and enzymes are emerging as potential poultry feed additives.

Conditioning to Gain High Significance in Pelleting of Poultry Feed

Conditioning of poultry feed is gaining traction on the back of increasing demand for high pellet quality and bird performance. High pressure steam during the conditioning process provides moisture and heat essential for gelatinization of starch, pathogen removal and particle adhesion in the poultry feed. Conditioning steam temperature and retention time are defined by PDI (Pellet Durability Index), effective control over which results in enhanced nutrient digestibility. Conditioning of poultry feed before pelleting, particularly for young birds, has gained high significance as young poultry has underdeveloped enzymatic system that requires highly digestible nutrients.

Synergistic Use of Organic Acids and Copper Hydroxychloride in Poultry Feed – An Upcoming Trend in the Market

Use of organic acids in drinking water has resulted in a substantial increase in bird weight as compared to birds receiving AGPs (Antimicrobial Growth Promoters). Moreover, organic acid in poultry feed has enhanced the footpad quality along with reduction in mortality rates compared to poultry receiving antimicrobial growth promoters. Stakeholders in the poultry feed market are also focusing on using organic acids and copper hydroxychloride in poultry feed in a bid to improve performance along with FCR (Feed Conversion Ratios) without additional costs.

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Dynamic Predictive Software Tools to Gain Significant Traction in Poultry Feed Management

Use of dynamic predictive software tools in poultry feed management space has brought remarkable transformation and led to lessening the pressure faced by producers of poultry feed. Stakeholders in the poultry feed market have been focusing on enhancing the profitability by gaining knowledge associated with interactions between farm conditions and nutrient levels. Based on analysis provided by software tools regarding poultry feed data and nutrient levels, it has been possible to alter key production factors that can result in profitability improvement. The tool can be used to develop feed programs and plan effective management strategy based on analysis of current feed data, production data and poultry feed form. The predictive tool technology has been gaining ground owing to its suitability across the entire poultry feed spectrum and is being adopted by small, medium and large-scale industries.

Growing Importance of Clean Labels Impacting Poultry Feed Market Growth

Food safety concerns and clean labelling are closely associated topics that are gaining importance worldwide. Rising demand for clean labelling in a bid to mitigate consumer mistrust owing to the increasing scandals related to poultry production, which has been observed since the past few years. In addition, ban on antibiotics in poultry feed has made it imperative for producers to use clean labels. Increasing consumer inclination towards clean labelling on the back of growing demand for GMO-free and organic poultry products is likely to impact the poultry feed space.

Competitive Landscape

The poultry feed market report includes a dashboard view of the competition landscape providing detailed assessment on major companies involved in poultry feed production. The report has profiled key players including but not limited to Cargill Inc., ForFarmers N.V., BASF SE and Associated British Foods Plc.

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