Breast Shell Market Provides an In-Depth Insight of Sales and Trends, Forecast to 2019 – 2027

Posted on 2019-07-31 by Mark Hub in Industrial // 0 Comments

According to a new study by Fact.MR, global sales of breast shells were close to 33 Mn units in 2018, and are estimated to register a Y-o-Y growth of over 6.0% in 2019. Key factors that influence the breast shell industry range from robust government spending on healthcare infrastructure and facilities, to technological advancements in breastfeeding accessories, and notable increase in the number of working women.

The study opines that manufacturers’ efforts towards offering comfortable breastfeeding experience to the working women with sore and sensitive nipples has been complementing the development and adoption of breast shells. Effectiveness of breast shells, to offer protection against friction against clothes and prevent rashes, has been advocating their use among women who immediately resume their work post-delivery. The study opines that presence of a relatively conservative demographic in developing economies, where open communication breastfeeding accessories is frowned upon to a certain extent, continues to remain a key growth hindrance for the breast shell market.

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Growing Popularity of Effective Alternatives to Confine Adoption of Breast Shells

The study identifies the penetration of infant formulas as a restraint for the breast shell market. Infant formulas have been gaining popularity as effective alternatives to breast milk, as these include essential nutrients and vitamins for growth. Several medical conditions that prevent women from breastfeeding has given a leeway to the adoption of infant formula to ensure that the baby is fed well. Lower intake of essential fat, in light of strict diet followed women abreast the health & wellness trend, has further complemented the adoption of infant formula, thereby impeding the demand for breast shells.

The report finds that North America will remain the leading market for breast shell, underpinned by the trends of delayed parenthood, and increased spending on premium baby care accessories. Additionally, favorable reimbursement policies and government initiatives to improve the provision of care and spread awareness about relevant products & accessories, will continue to pose an indirect impact on purchases of breastfeeding accessories. This, coupled with growing number of medical insurance schemes that cover the baby care products, have significantly upheld growth of the breast shell market in the region.

Breast Shell Market – Competitive Landscape

In April 2019, Medela LLC, a key player in the breast shell market, announced that it has entered into a partnership with Mamava, the inventors of the first lactation pod, to support employers to provide the infrastructure, product, and services for breastfeeding working women.
In May 2018, Ameda revealed the expansion of its premium products line including Ameda MoistureGuard™ Premium Nursing Pads, Ameda PumpEase® Hands-Free Pumping Bra, and Ameda Triple Zero Lanolin™ to support breastfeeding and breast pumping needs for mothers.

PIGEON Corporation

Founded in 1957, Pigeon Corporation, formerly known as Pigeon Honyuki Honpo Corporation, is headquartered in Tokyo, Japan. The company specializes in manufacturing, sales, imports, and exports of baby and child-care products, women’s care products, maternity items, elder care products, and home healthcare products.

Philips

Established in 1891, Philips is based in Amsterdam, the Netherlands, and operates as a health technology company worldwide. The company operates through three main segments including Diagnosis & Treatment, Connected Care & Health Informatics, and Personal Health, and offers a range of mother, child-care, and oral healthcare products.

Pharmics, Inc.

Founded in 1970, Pharmics, Inc. is headquartered in Utah, the USA, and provides quality pharmaceutical nutritional products to Pediatric, Obstetric, and Bariatric markets. The company believes in providing products that are better tolerated for better results.

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About Fact.MR

Fact.MR is a fast-growing market research firm that offers the most comprehensive suite of syndicated and customized market research reports. We believe transformative intelligence can educate and inspire businesses to make smarter decisions. We know the limitations of the one-size-fits-all approach; that’s why we publish multi-industry global, regional, and country-specific research reports.

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