Automotive Human Machine Interface Market Scenario Highlighting Major Drivers & Trends, 2017-2022

Posted on 2019-08-16 by Mark Hub in Automotive // 0 Comments

Lightening innovations to make connected cars the future of communication and interaction with other devices in the technology-driven environment, is projected to be a key driving factor heightening the demand for automotive human machine interface systems in the coming years. Moreover, the ability to enhance the driver’s in-car experience and ensure seamless interaction between the vehicle and its passengers is likely to complement the increasing sales of automotive human machine interface systems, further ensuring safe and rich on-road experience with diverse communication.

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Increasing Clamor around In-Car Infotainment Likely to Fuel HMI Demand

Increasing demand for information and entertainment sources during the commute coupled with smartphones having bridged the gap between vehicle and products offering home automation systems and in-car navigation systems is a likely factor setting the future tone for increased sales of automotive human machine interface systems. Moreover, the growing integration of electronics and vehicles and vehicles and networks has brought innovations opportunities for supplier, OEMs, and aftermarket companies. Product innovation in the technologically advancing automotive landscape is the way forward for incumbent players in this space to defend their market positions.

Product Innovations Creating Significant Opportunities

Display panels spread over dashboards, center stacks, and head ups, illuminating surfaces for information transfer extending blind sport warnings to the driver, and using window as interactive screens proving seamless communication between driver, car, and the environment like emergency warning cases are some key technological innovations that are likely to be deployed in automotive human machine interface system components. However, driver distraction is an issue anticipated to restrict the automotive human machine interface systems adoption in the foreseeable future. Strict mechanisms to avoid any unfavorable in-car feature, especially when the car is in motion is a key challenge that the automakers and suppliers of automotive human machine interface systems are anticipated to address.

Growing Consumer Inclination towards Connected Phones Could Mean Trouble for Automakers Offering HMI systems

Rapid adoption of smartphone mirroring is continually pushing automakers to rethink their strategies around in-car connectivity. Existing inefficiencies and poor execution pertaining to existing touchscreens and voice-based systems in an in-car automotive human machine interface system is resulting in significant consumer shift towards smartphone applications through an on-board speech recognition system. OEMs and suppliers are increasingly focusing on enhancing the user experience, in a bid to move data connection form the device to vehicles.

Competitor Insights – Global Automotive Human Machine Interface Systems Market

In an extensive market analysis, Fact.MR has studied some key players in global automotive human machine interface systems market and their key growth strategies during the assessment period of 2017-2022. Key market players identified in the report on global automotive human machine interface systems market include Delphi Automotive Plc., Denso Corporation, Valeo SA., Saint-Gobain SA, Honeywell International Inc., Magneti Marelli S.P.A, and Nippon Seiki CO. Fact.MR envisages that technological innovations resulting in new product development (NPD) will remain a key strategy shaping future of global automotive human machine interface systems market. In the report, Fact.MR also throws light on various product development, giving an overview of the product portfolio. Mergers and acquisitions to expand business footprint will also remain a key strategy.

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