British Airways Launches Club Europe Packages Online
Released
on: October 8, 2009, 4:37 am
Author: Charlotte Lawrence
Industry: Travel
British
Airways has announced that booking a luxury holiday on ba.com
has just got easier with the launch of Club Europe packages online,
building upon its recently introduced dynamic packaging technology.
Since
the DP launch, British
Airways has taken on more than 600 luxury 5* hotels across
Europe following increasing customer demand over the last few
months. As well as existing customer favourites - such as the
Kempinski Berlin and the Regina Baglioni in Rome - Europe has
seen a spate of new luxury hotel openings: March 2009 launched
the 1835 White Palm in Cannes boasting one of the most prestigious
sea water thermal baths in the world. April 2009 marked the official
opening of the first ever Sheraton Hotel in Prague; May 2009 saw
the grand opening of The Augustine, part of the Rocco Forte collection,
also in Prague. The Radisson Blu Resort & Spa in Dubrovnik
Sun Gardens unveiled its stunning views of the Adriatic in July
2009. In October 2009, the stunning W in Barcelona opened its
doors for the first time including a sleek rooftop bar and Spain's
first Bliss Spa, closely followed by the anticipated opening of
the stylish Mandarin Oriental Barcelona in December 2009.
As
the top-end luxury
holiday trend continues, the next W hotel opening is planned
in St Petersburg and Shangri-La is looking at opening its first
property in Paris.
Club
Europe packages are available across the airline's short haul
network including British Airways' top selling European cities
for 2009: Rome, Barcelona and Prague.
Customers
will still have the option to select flight and hotel only, but
by using the new technology they can now easily create their own
personalised luxurious European holiday package which can offer
better prices than before while remaining reassuringly British
Airways.
Ends
Notes
to Editors:
About
British Airways / British Airways Holidays Ltd
British
Airways Holidays Ltd. is a fully owned subsidiary of British
Airways plc, which offers a range of destinations, hotels, car
rental and experiences. With many money-saving special offers
available; and the security of travelling with British Airways,
British Airways Holidays Ltd can add peace of mind to holiday
plans. Working very closely with colleagues at British Airways,
British Airways Holidays constantly seeks to exceed customers'
expectations, both in terms of the value for money and quality
of the service provided.
Contact Details:
British Airways / British Airways Holidays Ltd PR contact:
Charlotte Lawrence
Astral Towers
Betts Way
London Road
Crawley
RH10 9XA
01293 722107
www.ba.com