Al Maha
recreates film fantasy in über luxury trip: Around the World
in 80 Days
Released
on: March 6, 2008, 8:04 am
Press
Release Author: Emirates
Industry:
Entertainment
Press
Release Summary: Emirates announce the Al Maha Desert Resort &
Spa is to be involved with The Leading Hotels of the World Ltd's
creation of an extraordinary journey around the globe in aid of
the Elton John Academy Awards charity auction
Press
Release Body: Emirates has announced that the Al
Maha Desert Resort & Spa, is to be included in an homage
created by The Leading Hotels of the World Ltd
to the award-winning classic film ‘Around the World
in 80 days’. The Al Maha Desert Resort &
Spa is to help to recreate some of the adventure, romance,
and excitement from the film, for travellers on the Dubai
leg of the journey. The Al Maha initiative
is part of a worldwide campaign to mark 80 years of the Academy
Awards, coinciding with the 80th anniversary of The
Leading Hotels of the World Ltd.
The
Leading Hotels of the World Ltd is the prestigious luxury
hospitality organisation which represents 450 of the world’s
finest hotels, resorts and spas, and includes Al
Maha Desert Resort & Spa, a 42-suite luxurious
cameo hideaway and recipient of numerous prestigious awards.
Celebrating
eight decades of international hospitality excellence, The
Leading Hotels of the World is paying homage to the epic
film, ‘Around the World in 80 days’,
by creating an extraordinary journey around the globe which was
given away as part of a charity auction. The 28-day odyssey for
one lucky, couple will retrace the steps of Phileas Fogg,
the original protagonist from the original film, previously played
by legendary actor David Niven.
Beginning
with London, the winning couple are set to embark on an once-in-a-lifetime
journey, circling the globe with stopovers in 12 of the world’s
most exciting cities, taking in many legendary locations and historic
sites. In Dubai, the couple will relive the history and heritage
of the region, experiencing the unique, ageless desert settings
and wildlife conserved at Al Maha. The traditional
Bedouin-styled encampment of Al Maha forms the
backdrop for this romantic and private experience of luxury within
the Arabian desert.
The
worldwide tour was the highlight of an auction to benefit the Elton
John AIDS Foundation, which took place during the
Foundation’s 16th annual Academy Awards viewing party.
The auctioneer for this stellar gathering was none other than David
Niven’s son: Jamie Niven. To expand the pool of potential
bidders beyond this exclusive, major international event coinciding
with the Academy Awards, absentee bids were accepted before the
party.
Al
Maha – which is the Arabic for oryx, a desert antelope
and currently a highly endangered species – is a secluded
sanctuary that embraces heritage, culture, and desert habitat conservation
for Dubai and the region. The exclusive resort combines the best
of nature with the very best in man-made comfort and luxury.
Tony
Williams, Vice President, Emirates
Hotels & Resorts said: “We are honoured
to be part of this major global event, as it not only highlights
that ‘Golden Age’ of exciting luxury
travel and films, but also marries it to a social initiative and
makes a valuable contribution to the ongoing efforts of the
Elton John AIDS Foundation.”
He
continued, “Al Maha has certainly been
successful in establishing itself as one of the world's leading
luxury
resorts and I am confident that the winning couple's time in
Dubai cannot be better spent; combining experiences of adventure,
romance, privacy and elegance.”
The
Presidential Suite at Al Maha, which will play
home to the winners during the Dubai leg of this epic journey, is
guaranteed to surpass all expectations, with its décor of
antiques and handcrafted furnishings that echo Bedouin interiors;
spacious rooms, a large, temperature-controlled private swimming
pool, and panoramic views over the surrounding desert and Hajar
Mountains.
Al
Maha Desert Resort & Spa is the showcase conservation-based
property of Emirates Hotels & Resorts, the
premier hospitality management division of Dubai-based Emirates
Airline. The division manages a portfolio of award-winning
luxury conservation resorts and spas, as well as a city-based luxury
Dubai hotel and a fully-luxury serviced apartment complex.
Web
Site: http://www.emirateshotelsresorts.com/
Contact
Details: PR contact:
Radhika Markan
Emirates Corporate Communications
Emirates Headquarters
Near Clock Tower
Dubai
United Arab Emirates
Tel: (+9714) 703 2181
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