Topman Launches Classic Sunglasses Project
on: May 2, 2008, 7:44 am
Release Author: Topman
Release Summary: Topman, British based men's fashion leader, launches
'The Classic Sunglasses Project' in conjunction with Linda Farrow
Release Body: Topman, a British based leader
in men's fashion, has announced the launch of ‘The
Classic Sunglasses Project’ in conjunction with
Linda Farrow Vintage.
Sunglasses Project, which follows on from last season’s
White Shirt Project, will be the second in a
series of ongoing projects where Topman has invited
a selection of designers to interpret their ideas of a certain
five designers creating sunglasses
for this season are Bernhard Willhelm, Kim
Jones, Oliver Spencer, 0044
and Linda Farrow Vintage along with
Richardson, Topman Design and Product Development Director
commented on the launch:
the recent phenomenal growth in the mens
fashion accessories arena in the past year, it’s particularly
apt that Topman’s follow-on to the successful
White Shirt Project is The Classic Sunglasses
Project. Once again working with a selection of eminent
designers who have each interpreted a different classic mens
sunglasses style, the range has been given extra kudos by
collaborating with Linda Farrow, the project's
host whose very name implies quality and luxury."
internationally for his visionary designs and ingenious playful
pop references, German born Bernhard Wilhelm is the first of the
designers to take part in the project. His glasses are deliberately
oversized with 60s inspired chunky plastic frames and original
lens shape. The glasses are available in three different styles:
black frames with black lens, clear frames with black lens and
tortoise shell frames with brown lenses.
regulars on the official menswear calendar in Paris, Japanese
designers 0044 with their signature dark gothic
aesthetic has been reflected perfectly in their creation for this
assignment. With large wrap around frames and shield lenses, the
0044 glasses are available in both all black and olive
green. The design features also include a silver skull encrusted
into the arms of the frame and a typically sinister poem engraved
onto each lens.
shown at this season’s MAN event and previously worked with
Topman on a capsule collection, Kim Jones
was another perfect choice to take part in this project. His offering
is sporty with large shield aviator lenses, twisted metal frames
and arms available in both electric blue and silver.
a reputation for merging boundaries between mainstream and fashion
collections, Oliver Spencer was chosen for this
project to add a sophisticated edge. Oliver has designed two styles;
a re-working of a typical traditional 1950s design available in
both tortoise shell and all black, alongside a mature and understated
design with round lens and thin silver or gold metal frames. All
of his designs are completed with a unique red tipping on the
end of the arms.
well as acting as a partner on this project, Linda Farrow
Vintage has also designed their own glasses. Following
a re-launch in 2003, the brand has gained the reputation for producing
an unprecedented range of distinctive vintage frames. Their glasses
are slick and bold in design with oversized caravan shaped lenses
and gold or silver plastic frames. Gold metallic arms add a distinguished
feel to the design.
Jablon, Managing Director of Linda Farrow Vintage, commented:
are delighted to be working with Topman on this
project, together we created a collection both high in fashion
and true to Linda Farrow; it only felt natural
to collaborate with them."
in-house, Topman Design is a premium collection
that is only stocked in a small selection of stores including
boutiques in New York, L.A. and Tokyo and has shown as part of
the MAN event for the past four seasons to great critical acclaim.
full range of glasses will be available from Topman’s
flagship store, 214 Oxford Circus and also on line at Topman.com.
Topman's extensive collection embraces everything
from the latest menswear
fashion trends to classic pieces, and extends to footwear, accessories
and formal wear. Topman also provide the simplest
way to search for and buy men's clothing, placing it among the
leading fashion retailers in the UK market.
Details: PR contact:
70 Berners Street
020 7636 8040