PlayNTrade Video Gaming Franchise Selects FRANDEAVOR to Launch
Area Director Lead Generation Campaign
Released
on: December 22, 2008, 3:20 am
Press
Release Author: Christine Mudd
Industry:
Marketing
Press
Release Summary: Video Game Franchisor, PlayNTrade selects FRANDEAVOR
to launch a six-month campaign to generate leads for its Area
Director markets. PlayNTrade issued a request for proposal from
three firms to manage a co-op advertising fund set up by PlayNTrade’s
30 Area Directors.
Press
Release Body: San Clemente, CA December 19, 2008 - 200 unit video game franchisor, PlayNTrade,
selects FRANDEAVOR, a lead
generation and franchise development firm,
to launch a six month franchise recruitment campaign funded by
an Area Director co-op advertising fund.
PlayNTrade
issued a request for proposal from two advertising firms and FRANDEAVOR.
According to PlayNTrade Vice President of Franchise Development,
Charles Franklin, “FRANDEAVOR’ was selected
because founder, Christine Mudd, took the time to understand our
business and what we are trying to achieve”.
All
30 of PlayNTrade’s Area Director’s have chosen to
participate in the co-op advertising fund in efforts to attract
qualified candidates in target markets across the United States.
The
Campaign will consist of a variety of mediums to include an online
presence and more traditional media as well.
“I
believe FRANDEAVOR is able to offer a unique service. Rather than
relying on just one Media Company we can establish partnerships
with the experts in SEM, online media, newspaper print, etc. FRANDEAVOR
ensures there is a unified voice across the entire campaign while
zeroing in on designated markets”, said FRANDEAVOR
founder, Christine Mudd.
As franchise
lead generation continues to be a competitive industry, many
franchisors will follows PlayNTrade's lead in launching new and
innovative campaigns.
About
FRANDEAVOR
FRANDEAVOR was founded in 2008, is a franchise development company
that assists franchisors with lead generation and franchise sales. With over 35 years of experience
in sales and development, FRANDEAVOR, provides a professional
sales team with a proven system and process for generating leads
and closing deals. View company website at www.FRANDEAVOR.com.
Web
Site: http://www.frandeavor.com
Contact
Details: 2 Via Jarabe
San Clemente, CA 92673
949-887-5052
Christine@Frandeavor.com