UK Personal Lines Insurance: Distribution and Marketing Analysis –Future and Forecast 2017

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Albany, US, 2018-Jan-26 — /EPR Network/ —The market for insurance sector is growing with the expansion of this Industry Sector Worldwide. Market Research Hub (MRH) has added a new report titled “UK Personal Lines Insurance: Distribution and Marketing Analysis –Future and Forecast 2017”which offer details about the current trends as well as scope for the near future. This research study also covers information about the production and market share based on different active regions. Furthermore, an anticipated growth at a double-digit CAGR for the concerned insurance industry is highlighted in the report which indicates a prosperous future.

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UK Personal Lines Insurance: Distribution and Marketing 2017


“UK Personal Lines Insurance: Distribution and Marketing 2017”, explores customer purchasing behavior and how consumer preferences are changing over time. The report uncovers the differences, expected market share, key insurance brands, and footprint by product each key distribution channel accounts for. It also provides a forecast on how the personal lines distribution split will evolve over the next few years, and looks into the key trends and new propositions that will shape the industry.

In the midst of an insurtech revolution, the personal lines distribution space faces a number of new challenges to the status quo and a raft of opportunities to better engage with customers. Consumers are increasingly opting to purchase direct from insurers, which is perhaps unsurprising given the rising use of online and smartphones to purchase cover. This has come at the cost of brokers, which have the challenge of embracing technology but the risk of losing channel differentiation with direct players.


– The direct channel is pulling away from the broker space as the most frequently used channel by personal lines insurance customers. It has benefitted from increased use of technology, improving the ability to sell straight to customers.
– The banking and affinity channels share of insurance distribution remain static due to a combination of good access to consumers but little innovation.
– Our 2017 UK Insurance Consumer Survey found that was the most popular comparison site used to purchase all four sub-categories of personal insurance in 2017.

Reasons to buy

– Understand consumer purchasing decisions and how these will influence the market over the next few years.
– Improve customer engagement by recognizing what is most important to consumers and how the purchasing journey can be developed to meet their needs.
– Discover the most selected providers across each key distribution channel, and which of these channels boasts the best customer loyalty.
– Have a view on which insurance brands and products account for the lions share of marketing spend.
– Discover the top 50 brokers in the UK, with profiles on the top five.
– Read about key emerging players, with profiles on start-ups and apps in the major channels.

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Table of Contents
Executive Summary
Direct Channel
Broker Channel
Bank Channel
Affinity Channel
MGA Channel
Price Comparison Site Channel
Future Market

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About Market Research Hub

Market Research Hub (MRH) is a next-generation reseller of research reports of different sector like insurance industry reports and analysis. MRH’s expansive collection of industry reports has been carefully curated to help key personnel and decision makers across industry verticals to clearly visualize their operating environment and take strategic steps.

MRH functions as an integrated platform for the following products and services: Objective and sound market forecasts, qualitative and quantitative analysis, incisive insight into defining industry trends, and market share estimates. Our reputation lies in delivering value and world-class capabilities to our clients.

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