Alpha Olefin Sulfonates (AOS) Market: Leading Manufacturers Expected to Motivate Growth during 2018-2027

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Alpha Olefin Sulfonates (AOS) belong to the group of chemicals known as anionic surfactants and these can be prepared by the sulfonation of alpha olefins. Alpha olefin sulfonates exhibit excellent detergency, outstanding compatibility with hard water, and high foaming properties, as a result of which they are commonly used in applications such as detergents, laundry powders, shampoos, industrial cleaners, as well as in other personal care products.

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The Fact.MR report provides readers with the useful insights on lucrative opportunities for stakeholders, recent developments, and growth prospects of the alpha olefin sulfonates market. The main objective of this report on alpha olefin sulfonates market is to provide readers with insights on demand generators, market scenario, and factors impeding growth of the alpha olefin sulfonates market.  Reliable and accurate qualitative and quantitative conclusions about the growth of the alpha olefin sulfonates market are presented in the report.

Rising Consumption of Surfactants in Asia Pacific Creates Lucrative Opportunities for Alpha Olefin Sulfonate Manufacturers

Emerging economies in the Asia-Pacific region represent high-potential markets for personal care products and cosmetics. As beauty and personal care products are among the biggest applications of alpha olefin sulfonates, the burgeoning growth of the personal care industry in the region is likely to create significant sales opportunities for alpha olefin sulfonates market players.

Additionally, increasing economic growth of the developing Asian countries, such as China and India, is generating high demand for industrial surfactants such as alpha olefin sulfonates. To capitalize on the ever-growing consumption of alpha olefin sulfonates as a surfactant in wide-ranging industrial applications, leading alpha olefin sulfonates market players are investing heavily in local markets in the Asia-Pacific region.

Stringent Safety Regulations Create Challenges for Alpha Olefin Sulfonates Market Players

While manufacturers in the alpha olefin sulfonates market are concentrating their efforts on minimizing the cost of production, stringent standards and environmental regulations imposed are influencing competitive pricing.

The European Union has adopted REACH regulations, which stands for Registration, Evaluation, Authorization and Restriction of Chemicals, to mitigate negative impacts of chemical products on the human health and the environment. All the chemical manufacturers, importers, distributors, downstream users, as well as alpha olefin sulfonates market players have to comply with REACH regulations to carry out operations in the European Economic Area (EEA).

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Biodegradability of Alpha Olefin Sulfonates: Key to Future Adoption

A majority of personal care product manufacturing companies are aiming to mitigate the environmental impacts of their manufacturing processes as consumers are becoming highly conscious about the carbon footprint of the products they use. While alpha olefin sulfonates exhibit a combination of good emulsification properties and foaming properties, these are also readily biodegradable, which boosts their applications in manufacturing eco-friendly surfactants, thereby, complementing growth of the alpha olefin sulfonates market.

Consumers are becoming conscious about ingredients in personal care products by the virtue of rising awareness about the negative effects of chemicals on the skin. A majority of government organizations, including the Government of Canada, have declared that alpha olefin sulfonates are free from carcinogens, which further provides a fillip to the alpha olefin sulfonates market growth.

Apart from the performance characteristics of alpha olefin sulfonates, such as foaming properties and mildness to the skin, its biodegradability boosts its use as an alternative to linear alkylbenzene sulfonates in a variety of personal care products. The rise in its adoption as an environment-friendly alternative to harmful ingredients is expected to complement growth of the alpha olefin sulfonates market.

Competitive Landscape:

The Fact.MR report provides comprehensive information about the competitive environment in the alpha olefin sulfonates market. With the help of information about key financials, recent company developments, and strategic mergers and acquisitions among leading alpha olefin sulfonates market players, the report helps readers to understand the intensity of competition in the alpha olefin sulfonates market.

The report provides detailed information about leading players in the alpha olefin sulfonates market, including Stepan Company, Huntsman Corporation, Pilot Chemical Company, Clariant AG, Nouryon, Kao Corporation, RSPL Ltd., Nirma Limited, Zanyu Technology Group Co. Ltd., Godrej, Lubrizol, and Enaspol a.s.

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