Tennis Racquet Market Major Growth Driving Factors and Comprehensive Research Report, 2023

CITY, Country, 2020-Jun-10 — /EPR Network/ —

The global tennis racquet market has been projected to foresee an explosive growth by the year 2023. The market has been classified into carbon fiber and aluminum based on the type of raw material used. Carbon fiber attributes light-weight as compared to aluminum and is, therefore, widely adopted as a preferable and a potential raw material by the industry players. Based on distribution channel, the market has been classified into a discount store, online, wholesaler, specialty and sports shops, and others.

The end-user industry comprises sports and non-sports verticals. Based on head size, the tennis racquet market is split majorly into 99-105 sq. inch, 85-98 sq. inch, and 106-135 sq. inch. Based on the sales channel, independent sports outlet, modern trade channels, franchised sports outlet, direct to customer online channel, modern trade channels, third party online channel, and direct to customer institutional channel. Power tennis racquet, tweener tennis racquet, and control tennis racquet have been ascribed as the popular racquet types available in the market.

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Geographical segmentation has presented a detailed analysis of tennis racquet market growth prospects across the regions of North America, the Asia Pacific, Europe, the Middle East, and Africa, and Latin America. The strong growth of North America’s e-commerce industry has enabled an upsurge in the sales volume generated from this region. Europe is expected to hold the highest market share due to the maximum participation in tennis sports in this region. The Asia Pacific region is estimated to be the fastest growing attributed to the growing awareness about fitness and sports activities.

Investors and stakeholders are increasing their investment on research and development activities to scale the most advanced technologies in their system engineering process. The competitive landscape of the market showcases the business strategies and profiles of the key players, along with their latest developments. Some of the key players dominating the tennis racquet market include Wilson, Prince, YONEX, Dunlop, Slazenger, PowerAngle, Gamma, Solinco, Bonny, Babolat, Head, Tecnifibre, Volkl, TELOON, ProKennex, PACIFIC, Qiangli, and One Strings among others. Participants are entering into business partnerships with their fellow contestants and are significantly spending in innovation strategies, which is projected to drive the industry vendors to reach new growth markets. The industry players have identified the need for deploying comfortable racquets that combines all its feature in an optimal way with low vibration and shock level, along with maximizing racquet flexibility and power.

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