Smart TV Market Regional Outlook By Service, Deployment and Organization, 2025

Felton, Calif., USA, Apr. 01, 2021 — /EPR Network/ —

The global Smart TV Market research report provides complete insights on industry scope, trends, regional estimates, key application, competitive landscape and financial performance of prominent players. It also offers ready data-driven answers to several industry-level questions. This study enables numerous opportunities for the market players to invest in research and development.

Market Overview:

Global Smart TV Market size is expected to reach USD 292.55 billion by 2025. A smart TV is also known as “hybrid or connected TV”. It is a television set that could be connected to the internet through Wi-Fi connection. Smart TV is a technological union between computers and flat screen television sets and set-top boxes.

Key Players:

• Haier Electronics Group Co., Ltd.
• Intex Technologies
• LeEco
• LG
• Panasonic
• Koninklijke Philips N.V.
• Samsung
• Sansui
• Sony
• Toshiba
• Videocon

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Growth Drivers:

Smart TV is integrated with internet connection, which allows users to access popular websites including YouTube, Hulu, Facebook, Amazon Prime, & Netflix. It provides a facility to record TV programs. The Smart TV market is expected to witnesses a CAGR of 9.5% over the forecast period as the scope, product types, and its applications are increasing across the world.

The rising demand for 4K & HDR resolution TVs ,increasing urban population, changing lifestyles, increasing internet users, growing demand for internet connected multimedia devices, rising disposable income of consumers, high investments in technological advancements by industry players, increasing consumers’ inclination toward high-tech devices, on-going TV network digitization, and rising marketing strategy by key manufactures are the factors anticipated to boost the growth of the market in the forecast period.

Resolution Outlook:

• 4K UHD TV
• HDTV
• Full HD TV
• 8K TV

The “4K UHD TV” segment is projected to grow at the highest CAGR in the forecast period due to their declining prizes and increasing demand. According to CTA (Consumer Technology Association), the sale of 4K smart televisions is growing because of HDTVs. Many companies have adopted the quantum dot technology and the nanotechnology to improve the picture quality. The Smart TV market may be classified into technology such as liquid crystal display, plasma display panel, light emitting diodes, and organic light emitting diode.

Screen Size Outlook:

• Below 32 inches
• 32 to 45 inches
• 46 to 55 inches
• 56 to 65 inches
• Above 65 inches

Regional Outlook:

Asia Pacific accounted for 30% share of total market in 2016 and is anticipated to hold the largest market share in the forthcoming years due to the presence of key manufacturers, increasing demand for 4K UHD televisions by the end users, and growing disposable income of the consumers. Similarly, consumers’ inclination toward branded products is anticipated to boost the growth of the Smart TV industry in the years to come. Japan and Korea are the major consumers and producers of the smart TVs. Further, North America and Latin America are expected to follow the market in the coming years.

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