Customer Satisfaction Software has been rapidly gaining popularity in response to the rising need for online business channels, primarily in the retail and e-commerce sectors, but this trend is progressively spreading to other industries. Furthermore, the rising preference for operational based solutions (OpEx) over capital-based solutions in order to achieve a variable cost model for computing and provide the solution as a pay-as-you-go service has boosted demand for cloud-based solutions. COVID user behaviour, which places a high emphasis on online channels and considers both B2B and B2C models, software firms are focusing on cloud-based CEX solutions, which are projected to provide a strong basis for overall market growth.
The local (on-premise) segment dominated the global Customer Satisfaction Software market by deployment type, and it is expected to continue to do so in the coming years, owing to rising concerns about the security of data or content associated with media and entertainment projects, which is highly valuable, and which encourages companies to adopt local or on-premise solutions.
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Global Customer Satisfaction Software Market Segmentation:
Global Customer Satisfaction Software Market, by Deployment
- Cloud Based
- On-Premise
Global Customer Satisfaction Software Market, by Component
- Software
- Services
Global Customer Satisfaction Software Market, by Platform
- Website
- Voice Assistants
- Mobile App
- Others
Global Customer Satisfaction Software Market, by Industries
- Retail
- BFSI
- Healthcare
- Media and Entertainment
- Government Sector
- Others
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Based on the region, the Global Customer Satisfaction Software printing market has been segmented into five geographical regions, namely, North America, Asia Pacific, Europe, South America, and the Middle East and Africa. In 2021, North America has the largest market region in the global Customer Satisfaction Software market. Asia Pacific is the fastest growing sector in customer satisfaction market over the forecast period.
Global Customer Satisfaction Software Market, by region
- North America (US, Canada, Mexico)
- South America (Brazil, Argentina, Colombia, Peru, Rest of Latin America)
- Europe (Germany, Italy, France, UK, Spain, Poland, Russia, Slovenia, Slovakia, Hungary, Czech Republic, Belgium, the Netherlands, Norway, Sweden, Denmark, Rest of Europe)
- Asia Pacific (China, Japan, India, South Korea, Indonesia, Malaysia, Thailand, Vietnam, Myanmar, Cambodia, the Philippines, Singapore, Australia & New Zealand, Rest of Asia Pacific)
- The Middle East & Africa (Saudi Arabia, UAE, South Africa, Northern Africa, Rest of MEA)
Major market players covered in the Global Customer Satisfaction Software Market:
- Cloud Cherry Pte Ltd.
- Client Heartbeat Pty Ltd.
- Zoho Corp. (ManageEngine)
- Zendesk Inc.
- GetFeedback, Inc.
- CutomerLove
- GIVA, INC.
- Gainsight
- Elevate Research, Inc.
- Customer Thermometer Ltd.
(Note: The list of the major players will be updated with the latest market scenario and trends)
Competitive Landscape:
- Established companies in the market with a major market share
- Emerging players who are growing rapidly
- New Entrants and Prominent Startups
- Competitive Product Benchmarking
- Product Development Matrix