Allergy Care Market Share, Trends, Business Strategy and Forecast to 2027

A new Fact.MR study titled “Allergy Care Market Forecast, Trend Analysis & Competition Tracking – Global Market Insights 2018-2027,” offers a comprehensive assessment on the allergy care market. Insights and forecast offered in the allergy care market report are based on a robust research methodology, which involves exhaustive primary interviews and secondary
researches.
Evaluation of the allergy care market size has been done in terms of value (US4 Mn). Scope of the report is to provide clients with authentic facts, statistics and insights on the allergy care market, so that the readers can take informed steps forward for their business expansions. The report also gives a detailed study of the allergy care market’s competitive landscape, and key players operating in the allergy care market have been identified and profiled by using an intensity map.

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Convenience Stimulates Sale of Over-the-Counter Medications; Reliability Remains Highly Valued Among Consumers

Accessibility and affordability are two of the predominant factors retaining the unwavering demand for over-the-counter (OTC) medications for multiple purposes, with allergy care being no exception. As per a revelation by the Consumer Healthcare Products Association (CHPA), there has been a proactive shift toward OTC, with users scaled up to 75 percent in 2015, up from 66 percent in 2009. This provides enough credence to the fact that the demand for OTC medications is not foreseen to come down sooner.

Familiarity with the known is predominantly pushing the demand for branded OTC medications. The continued clamor for branded OTC medications for allergy care illustrates that though consumers are open to store-branded alternatives, they still remain highly inclined toward known brands in terms of reliability.

Allergy Care Market Structure

The allergy care market report offers a detailed taxonomy based on various segments, such as by product type, by sales channel, by form, and by region. By product type, the allergy care market has been classified as nasal spray, antihistamine medication, and eye drops. By form, the allergy care market has been classified as tablets/gells/pills, sprays, and liquids.

The sales and distribution framework in the allergy care market has been classified as drug and pharmacies, modern trade, departmental stores, institutional sales, monobrand stores, and online stores. The growth of allergy care market has been gauged across primary regions such as North America, Latin America, Europe, Japan, APEJ, and MEA.

Allergy Care Market – Competitive Landscape

The competitive landscape in the research report of allergy care market sheds light on the key players having a stronghold in the allergy care market space.

Johnson & Johnson Inc., a leading player in the allergy care market, announced a binding offer from Fortive to acquire advanced sterilization products in 2018. This is a strategic move by J&J in order to streamline its portfolio post review of its over-the-counter drugs.

Sanofi-Aventis U.S. LLC, a prominent player in the allergy care market, completed the acquisition of Bioverativ for $11.6 billion in 2018. This acquisition is aimed at expansion of the company in specialty care and solidification of its leadership for treatment of rare diseases.

Bayer AG, a key player in the allergy care market, completed acquisition of consumer care business of the U.S. pharmaceuticals group Merck & Co., Inc., Whitehouse Station, New Jersey in 2014. This acquisition represents a milestone for Bayer for prosperous diversification of its product portfolio.

Allergy Care Market- Additional Questions Answered

Apart from the aforementioned insights on allergy care market, the research study on allergy care market also addresses some of the additional questions for in-depth understanding of allergy care market, such as

  • Which product type in the allergy care market will hold larger revenue share
  • Which product type will expand at the highest CAGR in the allergy care market?
  • Which region will offer highly lucrative aspects in terms of revenue in the allergy care market?
  • Which sales channel will be the most remunerative in terms of revenue benefits for the players of allergy care market?
  • Which product type will record the highest volume sales by 2018-end?

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