Europe to Dominate US$ 8 Bn Natural Cheese Market, With an Increasing Demand for Artisanal, Organic Products; Predicts Fact.MR

Posted on 2019-03-28 by Mark Hub in Food & Beverage // 0 Comments

Fact.MR

Fact.MR’s comprehensive evaluation of the global natural cheese market offers critical insights and data sets for a period of five years, 2017-2022. The global natural cheese market is although projected to record a slow-moving growth through 2022, the consumption of natural cheese in terms of value is anticipated to stand at modest US$ 8 Billion, by the end of the forecast period. Increasing demand for specialty products manufactured using natural ingredients owing to the growing penetration of healthy alternatives is likely to fuel the widespread adoption of natural cheese.

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Compared to processed cheese, the consumption of natural cheese has increased, making room for more brands in the natural cheese landscape, especially in the F&B processing and HoReCa segments, collectively accounting for nearly 80 percent of the market share. Key players in the global natural cheese market have continued to promote cheese as a part of daily nutrition, despite its high fat content. Growing ‘veganism’ trend, demand for non-dairy substitutes, and significantly low shelf-life are some factors likely to restrain the growth of natural cheese market.

Health Conscious Consumers Driving the Natural Cheese Market

Popularity of emulsifiers and preservatives-free cheese is continually picking pace considering the increasing inclination towards healthy eating and moving away from cheese made using milk protein concentrates (MPCs). Consumers opting for traditional cheese, laden with grass-fed cows’ milk that is high in A2 beta casein and considerably low on low in A1 beta casein is projected to drive the natural cheese market, globally. However, restricted availability of natural cheese especially in grocery stores would restrain the adoption to some extent. Farmer’s market, local artisan cheese shops, and ‘deli’ section are more likely to sell traditional, natural cheese.

Scrutiny Pushing Manufacturers to Produce Lower-Sodium Natural Cheese

High sodium levels in cheese, being increasingly linked to rising incidences of hypertension, stroke, and kidney diseases has called for ‘less sodium’ movement, globally. Moreover, since sodium is an essential ingredient used in the final steps on the cheese-making process, manufacturers have been increasingly producing natural cheese with less sodium and fat content, making products with high nutritional value available to consumers. As per the U.S FDA guidelines, ‘reduced sodium’ label claims can be only made with products having at least 25 percent reduction in sodium levels. However, lowering sodium content in cheese would mean ensuring safety and quality of the products, further pushing for renewed production methods, new safety models, and robust testing.

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Shifting Consumer Preferences Driving Packaging Innovation in Natural Cheese Market

Increasing demand for specialty and ready-to-eat products within the natural cheese market has pushed for new product development and packaging innovations. Manufacturers are increasingly focusing on meeting the nutritional and labeling guidelines to help consumers evaluate the nutritional content. Moreover, growing penetration for convenient and portion-control foods have been a significant driver in novel packaging innovations and designs including press-to-close openings, sliders, reclosable zippers, and straight-tear scoring –to ensure easy-access and long-lasting freshness.

Growing ‘Veganism’ Likely to Impact Global Consumption of Natural Cheese

Increasing demand for ‘all-things non-dairy’ is anticipated to impact the sales of natural cheese in the next few years. Moreover, changing dietary patterns considering the growing number of lactose intolerance cases will further restrict the natural cheese market, globally. Cheese Analogue, another cheese substitute made form vegetable proteins peanuts and soyabean is also likely to impact the global consumption of natural cheese.

Competitive Landscape Analysis – Natural Cheese Market

In its report titled ‘Natural Cheese Market Forecast, Trend Analysis & Competition Tracking: Global Market insights 2017 to 2022’, Fact.MR has offered exclusive insights pertaining to the key participants in the global natural cheese market along with their key developments and forward market expansion strategies chalked to keep abreast with the changing dietary trends. Key market players identified in the report on global natural cheese market include Arla Foods amba, Fonterra Co-operative Group Limited, Savencia SA, Groupe Lactalis S.A., Koninklijke FrieslandCampina N.V., Almarai – Joint Stock Company, Sargento Foods Inc., Associated Milk Producers, Inc., and Mondelez International, Inc.

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About FactMR
FactMR is a fast-growing market research firm that offers the most comprehensive suite of syndicated and customized market insights reports. We believe transformative intelligence can educate and inspire businesses to make smarter decisions. We know the limitations of the one-size-fits-all approach; that’s why we publish multi-industry global, regional, and country-specific research reports.

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