Harvester Market Growth, Development Strategies, and Future Trends Analysis, 2023

The global harvester market is anticipated to witness significant growth in the coming years due to rising government support for mechanization in agriculture industry. Harvester is a forest vehicle employed for operations like delimbing, bucking, and cutting down trees. These heavy equipment helps in faster and cleaner grain harvesting, saves labour efforts to a great extent, and reduces the prices for manual harvesting.

The growth of harvester market is influenced by factors like growth in industrialization that decreases labor force, rise in urban population and growing inclination of farmers for better mechanization. Furthermore, replacement of old machines and equipment for agricultural applications are also expected to drive the market. However, decrease or unavailability of farming space in most regions is hampering the harvesting market.

Increasing popularity of telematics in agricultural mechanism is an emerging trend in the market. Telematics facilitate on-board GPS in harvesters that provide information about vehicle speed, location and engine status.

Harvester market is categorized on the basis of type, utility, mobility, application, and geography. On the basis of type, market is divided into forage harvester and agricultural harvester, among which agricultural harvester is expected to lead the market since they perform multiple functions.

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Based on utility, the market is divided into fertilizing, spraying, farming, ploughing, and others. Farming segment is expected to hold larger share of the market due to increase in production. In terms of mobility, market is divided into wheeled harvesters and others. Wheeled harvesters are expected to hold significant share of the harvester market due to high speed and better fuel economy.

In terms of application, market is bifurcated into weed cultivation, plant protection, harvesting and threshing, land development, post-harvest and agro processing, sowing and planting and others. Land development segment is expected to lead the market in the forecast period.

Geographically, market is segmented as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. North America is expected to dominate the market due to shortage of labor and speedy adoption of technology in comparison to other regions. The leading players in harvester market comprise Pickett, Case IH, John Deere, CLAAS, Versatile, Kubota, Rostselmash, Case IH, Sonalika Agro, Standard Combine, Preet Agro, Yanmar and Lovol.

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