Convenience Foods Market Major Growth Driving Factors and Comprehensive Research Report, 2023

Global convenience foods market is anticipated to witness an exponential growth in the forecast period. Convenience food, also known as “Tertiary Processed Food”, is commercially prepared and frequently through processing to improve ease of consumption. Such food is typically prepared to eat without further preparation.

The factors that propel the growth of the convenience foods market include busy lifestyles and ageing population, technological innovation, rising disposable income, increasing demand for freshly prepared food, emerging economies, changing eating habitat, high demand of packaged ready-to-eat snacks such as bakery products, potato fries and meat products, and rapid development of the foodservice industry.

On the other hand, there are factors that may hamper the growth of the market including lack of appropriate storage and logistics is a threat to the chilled and frozen category of convenience foods in emerging countries, and strict rules and regulations on manufacturing and labelling of convenience foods in both emerging and established nations. Convenience food market is anticipated to expand at a significant CAGR in the upcoming period as the scope, product types, and its applications are increasing across the globe.

Market could be explored by type, product type, distribution channel and geography. Market could be explored by type as frozen foods, canned foods, ready-to-eat snacks, chilled foods, meals, and others.

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Based on product type, the market could span candy; beverages (juices, soft drinks and milk; fruits and vegetables, nuts, in preserved or fresh states); processed meats and cheeses; and canned products (pasta dishes and soups), chips, pizza, cookies and pretzels. The market could be explored based on distribution channel as convenience stores, supermarkets and hypermarkets, mom-and-pop shops, departmental stores and others.

North America accounted for the major share of the convenience foods industry in 2017 and will continue to lead in the forecast period. The factors that could be attributed to the growth include declining trend towards at-home cooking and away-from-home dining and increasing demand for ready-to-eat meals/meal solutions that can be prepared in two-step cooking. North America is followed by Asia-Pacific region. Some of the key players that fuel the growth of the convenience foods market comprise Cargill, Amy’s Kitchen, Inc., Incorporated, General Mills, Inc., ConAgra Foods, Inc., Tyson Foods, Inc., Kraft Foods Group Inc, and Mondelz International, Inc.

ConAgra Foods launched 23 new varieties of quality desserts and meals in P.F. Chang’s and Bertolli brands to improve consumers’ at-home dining experience with suitability. Furthermore, consumers are looking for meals with foraged, hyper-local constituents with different flavors and blends such as nettles, mushrooms, blackberries, rose hips, truffles, seaweeds, etc. The leading companies are taking up partnerships, mergers and acquisitions, and joint ventures in order to boost the inorganic growth of the industry.

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